New course starting September 2017
An arts and culture distance learning qualification – the ESA Arts Sponsorship Certificate – is available annually to all professionals who want to enhance their sponsorship knowledge and develop the skills necessary to build thriving commercial relationships within the corporate sector.
Now in its third year, this exciting opportunity has been made available via collaboration between ESA and social enterprise Cause4 via the Arts Council England-funded Arts Fundraising and Philanthropy Programme.
The 2017 ESA Arts Sponsorship Certificate is due to start later in the year, bringing the renowned distance-learning platform that we have developed and delivered so successfully for the ESA Diploma specifically for the advantage of those in the arts and culture sectors.
Who will benefit
Our aim is to create a rewarding qualification that will quickly become a basic requirement for those wishing to work in the commercial side of arts management in the UK and internationally.
The course is targeted towards those who either currently work in marketing positions in the sector, or those who wish to practice in this area, and covers topics such as how sponsorship works, fundraising from the private sector and how to develop effective commercial relationships, as well as offering many other insights.
Arts and culture organisations are currently facing a changing landscape where corporate sponsorship is becoming increasingly important as a source of funding. The ESA Arts Sponsorship Certificate gives people a chance to work with our respected course directors and undertake an exciting and immersive 12-week learning challenge.
Photo credits: Mind The Gap – Trickster 2015 – photo by Tim Smith — His Dark Materials – Youth Theatre 2012 – Dublinstones courtesy of York Theatre Royal — Hofesh Shechter Company – ‘The Barbarians in Love’ – photo by Jake Walters
The 2017 course – what it entails
The ESA Arts Sponsorship Certificate is facilitated via a web-based distance learning platform containing a range of learning materials and assessment-based tasks. The learning process is supported by three (monthly) evening seminars where senior industry figures reinforce and discuss subjects covered in the course syllabus. This also gives the students a chance to get together and network, which we know from our Diploma experience is a really important part of the learning process as it helps forge relationships that can prove genuinely beneficial to organisations at all levels. The seminars are filmed and made available via the website for those unable to attend. All module coursework is due in by mid-December, with the main course project to be completed by the end of January 2018.
Already working within arts and culture
The ESA Arts Sponsorship Certificate provides an extremely enlightening and exciting opportunity to develop vital skills. For those that have enrolled, we welcome you to our 2017 intake!
For prices and enrolment details
Header photo credit: Royal Shakespeare Company audience photo 2015 – photo by David Tett