Through a clear strategy and relevant activation Tele2 have added a high value to the arena experience. Focus was and always will be to enhance the experience for the visitors. Therefore, Tele2 decided to build a world class mobile network and in cooperation with the arena owner, a world class high speed WiFi. During an Avicci concert, four times more data was uploaded from Tele2 Arena compared to Stockholm city during the same time. A great feedback that Tele2 understand and create relevant value for the target group through a clear connection to our own business, products and services.
