Premiership Rugby is delighted to announce Green Flag will become one of its official sponsors for the next two seasons. The partnership will help the national breakdown provider raise awareness of ... read more
Industry and Member News
Junior Ryder Cup goes social with new online platforms
Golf fans will be able to get closer to the action than ever before at the 2014 Junior Ryder Cup with the launch of its new online platforms, including new Twitter and Facebook pages and a revamped ... read more
Multipower Sportsfood Extends Giro d’Italia Partnership to 2015
• Official Sports Nutrition Partner of Giro d’Italia for 2014 and 2015 events • Multipower Sportsfood increases involvement in cycling to include Milano-SanRemo and Giro di Lombardia road race ... read more
Hammerson Shopping Centres to host National Sustainability Roadshow: The Big Positive Weekend
Hammerson, the owner of some of the UK’s best known shopping centres, is launching a nationwide sustainability roadshow called The Big Positive Weekend. Aiming to reach 2 million customers and ... read more
Havas Sports & Entertainment strengthens French Office with two Senior appointments
Havas Sports & Entertainment (HS&E), the global brand engagement network of Havas, has bolstered its French office with two new senior hires: Jérémy Guesnon as Head of New Business and Thibaut ... read more
European Tour announces new Spanish event
A new tournament, the NH Collection Open, will be played at La Reserva de Sotogrande Club de Golf in southern Spain from April 3-6, 2014. The €600,000 event will be dual-ranking, meaning the field ... read more
Turkington heads eBay Motors trio
The 2014 Dunlop MSA British Touring Car Championship will feature seven champions on its grid after Colin Turkington was named in an unchanged line-up at eBay Motors for the new season. Ulsterman ... read more
John Smith’s takes ‘Smooth Favourite’ to UK pub drinkers through Space
Integrated marketing agency Space is enhancing John Smith’s long-running association with horse racing through its ‘Smooth Favourite’ campaign, an on-trade initiative designed to give drinkers a ... read more
Surrey and Two Circles win Gold
Two Circles and Surrey County Cricket Club together won B2C Marketing Gold at the 2014 Data Strategy Awards powered by Marketing Week. The award recognised the success of the significant marketing ... read more
Cholmondeley Pageant of Power appoints brandRapport
Sports and entertainment agency, brandRapport, has been appointed by the Cholmondeley Pageant of Power motorsport festival to develop their commercial strategy and lead their communications campaign ... read more
Arla appoints Space as BTL agency for Danish chocolate milk brand Cocio
Space has been appointed by the UK’s number one dairy company Arla to handle below-the-line communications for chocolate milk brand Cocio as it launches in the UK. The agency secured the business ... read more
The Tour of Britain upgraded to 2.HC status by UCI
SweetSpot and British Cycling are delighted to confirm that The Tour of Britain will sit alongside some of professional cycling's most prestigious events, having been upgraded to HC status by the UCI ... read more
Generate appoints David Stubley as Chairman
David Stubley, former Senior Executive of WPP, Fast Track & Channel Four, has been named Chairman of sport and entertainment agency, Generate. Stubley joins with immediate effect in a newly ... read more
HSBC Signs Multi-Year Partnership with the Rugby Players’ Association
HSBC, one of the world’s largest banking and financial services organisations, has today reinforced its longstanding relationship with the Rugby Players’ Association by committing to a new three-year ... read more
Nissan signs Sir Chris Hoy and Richard Whitehead MBE to mentor a new generation of Olympic and Paralympic champions
• Sir Chris Hoy and Richard Whitehead MBE announced as Nissan ambassadors for Team GB & ParalympicsGB partnership • #UniteAndExcite campaign launched with a high impact Sir Chris Hoy film • ... read more
Land Rover Burghley Horse Trials puts brandRapport in the saddle
Sports and entertainment agency, brandRapport, has been appointed by the international and prestigious CCI 4 star eventing competition, Land Rover Burghley Horse Trials, to manage its ... read more
Discovery acquires Eurosport majority stake
Discovery Communications has agreed with France's TF1 Group to raise its stake in pan-European sports network Eurosport International from 20% to 51%, in a deal that values the international sports ... read more
Geoff Cousins Joins Performance Communications
Sports & automotive specialist adds non-exec director Role to support sports and international growth Former Jaguar Global Sponsorships & Brand Partners Director, Jaguar UK Managing ... read more
Slingshot Sponsorship signs Carphone Warehouse as Headline Partner of Award-Winning Spring Online Campaign
After the success of last year’s partnership, Digital Unite has announced that Carphone Warehouse will again act as Headline Partner for Spring Online, one of the UK’s leading digital inclusion ... read more
Limelight Sports unveils Project V
Over 100 businesses attended the launch of a brand new corporate cycling challenge, Project V in Canary Wharf, London yesterday. Hosted by Sky Sports Formula 1 presenter, Natalie Pinkham along with ... read more