BUCS is delighted to announce a new and extensive collaboration for the 2021-22 season with global professional services company EY. Centred around diversity and inclusion, EY have invested in BUCS to create a clear and accelerated pathway from university sport to a career at EY. Through EY’s ... read more
News
Dolan Bikes join force with the Tour of Britain
Lancashire-based leading bike brand Dolan Bikes have been appointed the official bike partner of this year’s Tour of Britain, Women’s Tour and Tour Series, the UK's biggest and most prestigious cycling events. As part of the partnership, two lucky race fans will win a fully custom-built road bike ... read more
Super League appoint CSM to secure commercial partners
The Super League has appointed CSM Sport & Entertainment to develop its commercial proposition and find new partnership opportunities ahead of the 2022 season. The Super League is the top-level tier of the British Rugby League system, made up of twelve teams – 11 within the UK and 1 in ... read more
Tiki Tonga coffee announced as Official Coffee Partner for the Tour of Britain and Women’s Tour
Specialty coffee roaster Tiki Tonga have been appointed as the Official Coffee Partner of the Tour of Britain and Women’s Tour, Britain’s leading procycling events. Cycling and coffee literally go ‘cup in hand’ and Tiki Tonga Coffee specialises in producing the best coffee for active people. A ... read more
CSM appointed by Alteryx to provide hospitality logistics
CSM Sport & Entertainment (CSM) has been appointed by Alteryx, Inc. (NYSE: AYX), the Analytics Automation company to help provide F1 race weekend hospitality logistics. Alteryx recently announced a new multi-year partnership with McLaren Racing to become an official partner of the ... read more
European Sponsorship Association launches 2022 ESA Awards
After a record-breaking entry in 2021, the 2022 ESA Awards offers another chance to celebrate the best of the sponsorship industry in the face of adversity. The prestigious #ESAawards will again be organised by the European Sponsorship Association, whose mission is to inspire, unite and grow a ... read more
Firestone is back at All Points East!
Firestone, the iconic tyre brand, are delighted to announced that they will be back at All Points East in London, after confirming it will sponsor the event for a third time. All roads will lead to the hugely popular London music spectacular, which will be held in Victoria Park over the August ... read more
Reg&Co appointed by Care Radio for commercial brief
Reg & Co are delighted to have been appointed by an innovative new radio station, Care Radio, that has been set up with a mission to “surprise, delight and support those who care”. The radio station, created as a direct response to the COVID pandemic, has been designed to harness the ... read more
Fulham FC welcomes World Mobile as Principal Partner and front of shirt sponsor
Fulham FC is delighted to announce World Mobile as its new Official Principal Partner and front of shirt sponsor. World Mobile, the first mobile network built on renewable energy, the sharing economy and blockchain technology, partners the Club for three years, starting from this forthcoming ... read more
ESA is recruiting – Membership Manager (part-time/ flexible)
The European Sponsorship Association is an elected trade body representing the interests of its members – our goal is to inspire, unite and grow a welcoming and diverse sponsorship industry. ESA focuses on growing talent and sustaining a future through education, thought leadership and debate. ... read more
Fulham Football Club welcomes Spreadex Trading as new Principal Partner
UK financial trading and sports betting firm Spreadex has today been announced as a Principal Partner of Fulham Football Club for the next two seasons. The Spreadex Trading logo will become a regular feature at Craven Cottage, including on the back of all kits worn by the players. This ... read more
KP Snacks launch animated TV idents to celebrate new cricket sponsorship
KP Snacks is launching a new animated TV ident series which celebrates their official partnership with cricket’s new 100-ball competition, The Hundred. Airing on Sky Sports throughout the competition, which started on 21 July, the idents bring to life their new campaign Everyone In, which aims to ... read more
William Hill announced as title partner of Racing League
Racing League is thrilled to announce global bookmaker William Hill as title partner of the inaugural Racing League, which gets underway at Newcastle Racecourse on Thursday 29 July and concludes at the same venue on Thursday 2 September. Run over six consecutive Thursday evenings at four ... read more
Bridgestone reaffirms support for athletes and operations at Tokyo 2020
Bridgestone Corporation (Bridgestone), a global leader in tires and rubber with a vision to become a sustainability solutions company, today outlined the many ways its contributions will help support safety and efficiency for athletes and operations at the Olympic and Paralympic Games Tokyo ... read more
The North Face: Have You Ever
The North Face today dropped its latest brand campaign, ‘Have You Ever’. Created to celebrate the moments in life that adventure was made for, the new campaign aims to inspire explorers everywhere to go out and discover these moments for themselves. Betty Reid Soskin, the oldest serving National ... read more
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