European Sponsorship Association

Promoting best practice and raising industry standards in sponsorship activities

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You are here: ESA home / Leaders Programme / Syllabus

Syllabus

The ESA Leaders Programme, delivered by Russell Soden Consulting (RSC), is held over two days in London.

The programme is designed to highlight and hone communication and leadership ability, allowing candidates to develop more powerful, conscious leadership behaviours:

  • Create and cast your vision – ensuring alignment and team engagement
  • Learn to be consistent in your leadership
  • Create an environment where your whole team can flourish
  • Make better leadership decisions
  • Build a healthier culture within your team/ business
  • Become a leader worth following, by creating an environment of empowerment and opportunity, through bringing effective support and challenge to those you lead
  • Increase your self-awareness – understand what tendencies you have which undermine your influence and impact
  • Learn how to create capacity for strategic activities, through building the performance of your team
  • Develop healthy influencing skills.
  • ESA Leaders Programme
  • e-Brochure
  • Syllabus
  • Dates
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  • Introductory video
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  • home
  • about
    • About ESA
    • Our History
    • ESA Leadership
    • ESA Team
    • Corporate Responsibility
    • ESA Working Groups
      • Policy
      • Media Group
      • National Representatives Workstream
    • Our News
  • membership
    • Benefits of ESA Membership
    • Membership levels explained
    • Our Members
    • ESA Code of Conduct
    • Apply for ESA Membership
    • Member get member initiative
    • 2020 Annual ESA Newsletter
    • ESA Member Testimonials
    • ESA Associate
    • ESA Member Login
  • resources
    • Case Studies
    • Industry Reports, Studies & Good Practice Guides
    • Sponsorship Market Overviews
    • Media Group Resources
    • Policy Papers
    • Presentations
    • Videos & Webinars
    • Industry and Member News
    • ESA Archives
  • blog
  • events
    • Events Diary
    • ESA Member Round Tables
    • Past ESA Events
    • ESA Awards
      • Awards Home
      • ESA Best of Europe
      • 2021 #ESAawards Shortlist
      • Ceremony
      • Categories
      • Judges
      • Partners
      • FAQ & Dates
      • Case Studies
      • Previous Winners
      • How to Enter
        • Rules of Entry
        • Entry Forms
        • Entry Payment
        • Webinar
      • Photos
      • Videos
  • qualifications
    • Overview
    • ESA Diploma
      • ESA Diploma Home
      • Introductory Session
      • Syllabus
      • Dates
      • Enrolment, Fees and T&C’s
      • How it Works
      • FAQ
      • Graduates
      • Testimonials
      • Our Partners
      • Videos
      • Photos
    • ESA Sponsorship Sales Certificate
      • Selling Sponsorship Home
      • e-Brochure
      • Enrolment, Fees and T&Cs
      • Dates
      • Syllabus
      • FAQ
      • Our Partners
      • Testimonials
      • Student Login
    • ESA Practical tools for navigating C-19
      • Practical tools Home
      • Course Leader
      • Enrolment, Fees and T&Cs
    • ESA Leaders Programme
      • ESA Leaders Programme Home
      • e-Brochure
      • Syllabus
      • Dates
      • Enrolment, Fees and T&C’s
      • FAQ
      • Our Partner
      • Testimonials
      • Introductory video
  • careers
    • Careers Home
    • Five key takeaways from ESA’s careers masterclass
    • Find a Career in…
      • Sports/ Entertainment Sponsorship
      • Sports Marketing
      • Events
    • Roles & Responsibilities
    • Choosing your Career
    • Top Tips
    • Industry Jobs
  • contact
  • login
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