- The sixth edition of Photo London will take place at the historic Gray’s Inn Gardens in central London, from 7–11 October 2020
- Nikon will sponsor Photo London 2020, becoming an official partner of the Fair and its online Academy
- Sponsorship deal brokered by Photo London’s agency, ESA member Reg&Co Ltd
Nikon, the leading innovative camera and technology brand, has been announced as an official partner of Photo London 2020 and Photo London’s online Academy for the next twelve months.
Nikon has a more than one hundred year legacy of innovation in photography. The brand is the choice of many of the world’s greatest photographers and is responsible for capturing some of the most iconic images in the last century. Nikon is delighted to support Photo London in shining a spotlight on historical greats as well as fresh perspectives. With products and services designed to help photographers realise their creative vision, Nikon is committed to being a lifelong partner to those pursuing the highest levels of quality.
Education and inspiration are at the heart of Nikon’s core values and provide the best opportunity for them to build great relationships with the photographic community. Their recent launch of Nikon School Online, a platform for photographers of all abilities to learn new techniques and discover the latest technologies, is an expression of their commitment to education and is closely aligned with Photo London’s Academy. Their courses are led by top professionals and cover a wide variety of different topics including food, macro and wildlife photography.
Nikon will be present at the Photo London Fair held at Gray’s Inns Gardens from 7th – 11th October 2020, offering the opportunity to get hands on with their cameras and extensive range of lenses. Nikon will also be partnering in the online aspects of Photo London, with year round content and talks in The Academy, run by Photo London.
Head of Marketing at Nikon Northern Europe, Julian Harvie said:
“We are really excited to be partnering with Photo London, an event and platform that, like us, empowers photography and photographers at the highest level. We look forward to supporting a programme that is truly inspirational, both at the event and online via The Academy”.
Michael Benson and Fariba Farshad, Founders of Photo London, said:
“This partnership with Nikon is a perfect alignment for Photo London and we are hugely excited by the creative potential of this partnership. An association with Nikon will not only strengthen Photo London but the possibility of a collaboration with the Nikon School will give significant impetus to the development of our new Academy.”
Photo London 2020
7 -11 October 2020
Gray’s Inn Gardens
8 South Square, Holborn
London WC1R 5ET
@photolondonfair
#PhotoLondonFair20
Preview (by invitation only): Wednesday, 7 October 2020 until 21.00
Public Days: Thursday, 8 October to Sunday 11 October
For the latest updates on Photo London subscribe to our newsletter visit photolondon.org, find us on Facebook or follow @PhotoLondonFair on Instagram and Twitter.
For press accreditation, please email info@picklespr.com. Media information can be downloaded directly from photolondon.org/press.
–ENDS–
Press Contacts:
Photo London, Caterina Berardi, Marketing and Communications Manager
E: caterina.berardi@candlestar.co.uk | T: +44 (0)207 759 1180
Nikon UK, Rebecca Newton, PR and Social Media Manager
E: Rebecca.newton@nikon.co.uk
Reg & Co., Karen Morris
E: karen@regandco.com | T: +44 (0) 7771 900465
Pickles PR, Gair Burton, PR representative
E: gair@picklespr.com | T: +44 (0) 740 278 4470
Relations Media, Catherine Philippot, PR representative for France
E: cathphilippot@relations-media.com| T: +33 (0) 1 40 47 63 42
Notes to Editors:
- Photo London was created to give London an international photography event befitting the city’s status as a global cultural capital. Founded in 2015, Photo London already established itself as a world-class photography Fair and as a catalyst for London’s dynamic photography community. From the capital’s major museums to its auction houses, galleries large and small, right into the burgeoning creative community in the East End and South London, Photo London harnesses the city’s outstanding creative talent and brings the world’s leading photographers, curators, exhibitors and dealers together with the public to celebrate photography, the medium of our time.
- The Photo London Academy, supported by the Arts Council England, is a free online resource that acts as a virtual gateway into the lives of photographers around the world via different elements:
- The Talks Archive, which gives access to the video recordings of the world-class panels and talks held at Photo London over the past five years, including conversations with Sebastiao Salgado, Hannah Starkey, Don McCullin, Liz Johnson Artur, Stephen Shore, Susan Meiselas, Vera Lutter, Miles Aldridge, Mary McCartney, Erik Madigan Heck and Juergen Teller.
- Photo London’s first digital magazine. Each issue is built in the spirit of an artist’s photo book and spotlights the creative processes and artworks of our selected guest contributors. The magazine focuses on personal anecdotes, stories and behind-the-scenes materials, typically those unseen on the main stage of physical art fairs and exhibitions.
- The artist’s project section Connect, which features a series of ad-hoc collaborations with artists and photography professionals in different forms.
- Nikon is a world leader in digital imaging, precision optics and photo and video capture technologies; globally recognised for setting new standards in product design and performance for an award-winning array of equipment that enable visual storytelling and content creation. Nikon UK distributes consumer and professional digital SLR cameras, NIKKOR optics, speedlights and system accessories, Nikon COOLPIX® compact digital cameras and Nikon software products, as well as the revolutionary Nikon Z series of mirrorless cameras and NIKKOR Z lenses, which achieve a new dimension in optical performance. For more information visit www.nikon.co.uk