Every year brands, communications and event agencies, concert, festival, sporting events and B2B events organisers, sports clubs, playgrounds (parks, stadiums, concert halls), theatres, museums and other sponsorship market participants meet at Russian Sponsorship Forum. One of the main goals of the Forum is to reduce communication barriers between the market members and to increase the efficiency of the sponsors activation.
At the forum in 2018, ESA’s Chairman, Andy Westlake participated in an exclusive interview.
In 2019 the Russian Sponsorship Forum will be held for the fourth time. More than 500 participants are expected. ESA Member Sponsor Consulting is the educational partner of the forum and the Awards.
Within the framework of the forum the professional Russian Sponsorship Awards will be held for the third time.
Russian Sponsorship Awards (RSA) is the first award in the field of sponsorship in Russia. Among the main goals of RSA there are – specification of current status of sponsorship market in Russia, detecting of the most bright and effectively completed projects in different fields of sponsorship, professional assessment and ability of sharing experience, motivation of companies that have succeeded in sponsorship industry, stimulation of sponsorship market development in the country.
It’s very important to notice that the winners were chosen not for the size of the event and not for the popularity of one or another brand but for the quality and effective realization of company’s and brand’s integration cases into the sponsored project.
The international jury of the award included ESA members:
- Matthew Leopold, LexisNexis, Head of Brand, PR and Content,
- Katie Traxton, WeAreFearless, Managing Partner Marketing Communications,
- Risto Oksanen, Chairman, The Finnish Sponsorship & Events Association (SJTM),
- Ann Jacobsson, Strategist and partner at the Swedish Brand Experience Agency, Heja !,
- Misha Sher, VP, Sport and Entertainment, MediaCom Worldwide
The international jury will evaluate the best projects in the nominations ‘Best sponsorship in sports’ and in the new for the RSA nomination, ‘Sponsorship of events, which develop the territory’. Projects-winners will be awarded separately during the official award ceremony.
Traditionally, the best RSA 2019 project will represent Russia at the 2020 ESA Awards.
Award Nominations
Main Categories
- Sponsorship in culture
- Best sponsorship in sports
- Sponsorship of concerts, music festivals and city events
- Sponsorship of regional projects and events
- The best use of digital and social media in sponsorship
- The best creative solution in sponsorship integration
- Best Social Project and Corporate Social Responsibility sponsorship
- Sponsorship of events, which develop the territory
- Best sponsorship activation
Special Nominations
- Agency of the ear
- Brand of the year
- Best right holder
- RSA Sponsorship of the year
Timing of Russian Sponsorship Awards 2019
– Until November 10 we accept applications through the award website
– from November 11 to 17 an online assessment of projects by the Russian jury
– from November 18 to 25 an online evaluation of projects by an international jury
– November 25th prize giving ceremony
Educational partner of the forum and the Award is Sponsor Consulting (Member of ESA).
We invite you to participate in the forum. The SPONSOR promo code gives ESA members a discount on participation.
Contact:
Evgeniya Maltseva, CEO Sponsor Consulting, member of ESA
+7 965 726 98 04, malceva@sponsor-consult.ru