Shikenso Analytics, a leader in sponsorship analytics, is proud to announce that it has been honored with the prestigious ESA Award in the Best Use of Measurement & Insight category. Among seven noteworthy finalists, Shikenso Analytics emerged as the winner, marking a significant achievement in an intensely competitive field.

The awards ceremony took place on 13 March at The Brewery in London, bringing together some of the most influential players in the European sponsorship sector. Shikenso Analytics was recognized for its groundbreaking work in partnership with GIANTX a leading gaming and esports organisation.
The winning case, Winning with Data: How Shikenso and GIANTX Build a Sponsorship Value Engine, showcased how data is leveraged to optimize sponsor integrations in digital content, maximizing sponsor value without compromising fan engagement.
“We are incredibly proud to receive this recognition from the ESA. Being selected from among seven finalists is a testament to our commitment to delivering fast and accurate sponsorship insights that drive tangible results,” said Benedikt Becker, VP Marketing at Shikenso Analytics.
“Our collaboration with GIANTX has been pivotal, and this case truly exemplifies how data can transform sponsor integrations.”
-ENDS-