CSM, a global leader in sport and entertainment, has announced today a significant expansion of its experiential capabilities and services with the acquisition of Curb Media, the award-winning brand experience, technology and innovations agency.
The acquisition, through CSM’s brand and live experience business, ICON, reflects CSM’s belief in the intrinsic and increasing role that technology and innovation plays in sport and entertainment.
Curb creates and activates ground-breaking experiences for some of the world’s biggest brands across multiple industries integrating experiential, arts, science and technology. Representing some of the most dynamic and cutting edge thinking in the industry, Curb’s products include Meshh hyperlocal media and Rewind, a mobile on-demand instant replay system for fans that doesn’t require data or the internet.
“Curb is a powerful addition to ICON and the wider CSM organisation”, said Alastair Bewick, ICON CEO. “They are a potent creative force, enhancing our ability to embed innovative technology in the live experience for brands, federations and fans.”
Anthony Ganjou, Curb Media CEO/Founder, commented: “We are absolutely delighted to join CSM. We are united by a passion for producing iconic and extraordinary brand experiences. This acquisition will allow the Curb brand and the technology we have built to rapidly scale internationally, bringing world class innovation to all of CSM’s clients.”
–ENDS–
Media Enquiries
Tim Bampton, Chief Marketing Officer, CSM
Telephone: +44 20 7593 5239
Mobile: + 44 7468 714 614
Email: tim.bampton@csm.com
Simon Lamb, Marketing Manager, CSM
Telephone: +44 20 7259 8190
Mobile: +44 7908 258 235
Email: simon.lamb@csm.com
About CSM Sport & Entertainment
CSM is a global leader in sport and entertainment and is part of Chime Communications. CSM is active in every major sport through world-class services from strategy to execution. The organisation is made up of market-leading specialists that operate on every continent with more than 900 people across 27 offices in 19 countries.
CSM.com | Facebook | Twitter | Instagram | YouTube
About ICON
ICON creates and delivers engaging brand and live experiences in sport, retail, business and the public sector. Our award-winning work has been seen by half of the world’s population. ICON specialises in enhancing live spectator and customer experiences and have delivered the iconic look and feel of high profile events such as the London 2012 Olympic and Paralympic Games and the last three FIFA Football World Cups turning stadia, cities and venues into world-class environments.
icon-world.com | Twitter | Vimeo | Instagram
About Curb Media
Curb is an award winning brand experience agency. Founded in 2008 the agency has gone onto work with hundreds of the worlds biggest brands globally producing highly innovative and technology driven experiential marketing solutions.
curbmedia.com | Facebook | Twitter | Instagram | YouTube