Blog

Sarah SharkeyBrand, PR & Sponsorship Manager Give us a brief overview of Electric Ireland as a company in general and your approach to sponsorship and partnerships specifically. Electric ... read more

David AtkinsonManaging Partner Can you tell us what your company does? Space is a creative agency that solves client problems with ideas that go beyond convention. We specialise in the ... read more

By James Masters on behalf of CSM Welcome to the last article in our week of blogs exploring the eras of women’s sport. Along the way you’ve heard the story of the first two eras of women's ... read more

A new era for extraordinary athletes, organisations and brands By James Masters on behalf of CSM Here we are. In the now. No more history lessons. We believe that we are at the start of a ... read more

The 2010s - a decade of massive momentum and growing opportunities By James Masters on behalf of CSM Jessica Ennis (as Dame Jessica Ennis-Hill DBE was once known) was arguably already the face ... read more

A very brief history of women's sport in the 20th century... and beyond By James Masters on behalf of CSM As the noughties came to a close, The World Sponsorship Monitor released a series of ... read more

Kicking off a week of content charting the rise of women’s sport and how you can get involved By James Masters on behalf of CSM Women’s sport, it’s been on one hell of a journey. It’s had ... read more

The ESA Diploma celebrated its 10th birthday in 2021 and the course attracted candidates from 15 countries. Scroll down to discover how four members of the Class of 2021 felt after graduating with ... read more

Alex BurmasterCo-Founder; Head of Data, Research & Insights Please give us an overview of caytoo as a company and your role in the sponsorship industry. At a tactical level, we help rights ... read more

With just one week to go until the Friday 8 October entry deadline, now is the time to fine-tune your submissions, crunch the numbers and polish your elevator pitches. Not convinced? Here's five ... read more

By Andy Marston Recently valued at $10 billion, the Ultimate Fighting Championship (UFC) is a behemoth. Since its establishment in 1993, the competition has become synonymous with Mixed Martial ... read more

The European Sponsorship Association is pleased to announce three graduates from the June 2021 intake of the ESA Sponsorship Sales Certificate. Under the guidance of Course ... read more

Jenny Seymour Commercial Director Give us a brief overview of the BPA as a company in general and your approach to sponsorship and partnerships specifically. The BPA is the National Paralympic ... read more

By John Espley The R&A is one of the governing bodies of golf worldwide and the organisers of The Open Championship, the world’s oldest international golf championship. Our responsibilities, ... read more

Tanya RabinDirector of Commercial, Marketing and Communications Hi, my name is Tanya Rabin and I’m London Sport’s Director of Commercial, Marketing and Communications. I oversee our consultancy ... read more

The greater demand from society for influential organisations to be more socially responsible towards their communities and fans has seen gambling lose its status as the most common primary sponsor ... read more

What is your name and position within the organisation? Richard Petrich Co-Founder and Managing Director Give us a brief overview of Value of We as an agency in general and your approach to ... read more

Tuesday 15th June 2021 was a career-defining day for Cristiano Ronaldo. The Portuguese striker became the top goal scorer in European Championship history with his brace against Hungary. For many ... read more

When an organisation first begins investing in sponsorships, it will most likely track the details in a spreadsheet. It's a ubiquitous and easy way to get started, but it doesn't take long to outgrow. ... read more

What is your name and position within the organisation? Holly Crook Head of Partnerships Oliver Clarke Head of Brand Partnership Sales Give us a brief overview of BLAST as a company in ... read more