News

David Ross has been appointed as the new independent Chair of the British Olympic Foundation (BOF), the charitable arm of the British Olympic Association (BOA). Ross, aged 56, was appointed by the ... read more

Statue of Sergio Aguero revealed to fans around the world as dawn brokeLarge-scale galvanised steel sculpture joins statues of Vincent Kompany and David Silva on the East Side of the Etihad ... read more

Manchester City’s Official Partner, WeWork, has donated much needed space to the Club’s charity, City in the Community (CITC). The organisation has enabled CITC’s City Girls project to access their ... read more

Logocredit: European Tour group The European Tour group today announces a new partnership with Hilton that will see the global hospitality company become an Official Partner of the DP ... read more

Six-year deal with charity runs concurrent to Horizon’s title sponsorship of historic national openPeter McEnery, whose wish came true by playing with Pádraig Harrington at 2010 Irish Open aged 14, to ... read more

Photocredit: ROKiT Venturi Racing Award-winning sports and entertainment marketing consultancy, Right Formula, has been appointed by Stoli Group, the leading global ultra-premium spirits and wines ... read more

Betfred British Masters host Danny Willett carded 19 birdies at The Belfry, securing a £19,000 donation from title sponsors Betfred to Prostate Cancer UK.More than £48,000 raised during the tournament ... read more

Budweiser Brewing Group, a proud part of AB InBev, as the Official Beer Partner of The O2, will be bringing Ukraine’s most-loved beer brand, Chernigivske, to the world’s most popular music, ... read more

The global technology leader is teaming up with The Hundred as part of a multi-year deal.As Official Insights Partner, Sage will support decision making during The Hundred, as the presenting partner ... read more

Global sports marketing agency expands geographic footprint into Detroit, and enhancesexpertise in auto, lifestyle, luxury and motorsports rEvolution, the world’s largest independent sports ... read more

The River & Rowing Museum has appointed PR, communications and sponsorship specialists, SQN, on a retainer basis in the lead up to its 25th anniversary in 2023. The River and Rowing Museum, ... read more

Wealth management firm JM Finn has announced a partnership with the Affordable Art Fair taking place in the UK in 2022, brokered by sponsorship agency Reg&Co. The partnership will see JM Finn ... read more

La-Z-Boy. Birmingham. 25 April 2022. Pictured are Kevin Wilson President La-Z-Boy International and Brett Gosper head of NFL Europe. Picture by Simon Hadley/ www.simonhadley.co.uk La-Z-Boy has ... read more

The Edinburgh International Festival and the Scottish Government welcome the Ukrainian Freedom Orchestra for a special free concert at the Usher Hall on Saturday 6 August at 2pm The newly formed ... read more

OPRO, the world's largest manufacturer of the most technically advanced mouthguard, today announced the renewal of its official licensing agreement with England Rugby. Photocredit: OPRO Mouthguards ... read more

Specialist sports travel operator Sportsbreaks.com will be the presenting partner of this year’s Tour Series, Britain’s leading televised cycle race series. The series begins next week in ... read more

Double Dutch is joining the sponsorship line up for the International Wine and Spirit Awards (IWSC) 2022. The award-winning premium innovator in the spirits and mixer market will be the exclusive ... read more

The World Olympians Association has responded to an appeal for help from Ukrainian Olympians by launching the #OlympiansforUkraine appeal.  Money raised will be used both to help Ukrainian ... read more

Integrated marketing agency, CSM Sport and Entertainment (CSM) has today announced a new partnership with Switch the Play Foundation, an organisation that supports, educates, and develops athletes, ... read more

Partnership will enhance development of golf at all levels in the United Arab EmiratesAgreement includes minimum of two Challenge Tour events per year in the country30 spots per event will be given to ... read more