News

rEvolution, the integrated global sports marketing agency, has acquired London-based sports marketing agency, Revolution Sports Marketing Group. Founded in 2003, Revolution works with a variety of ... read more

Travel platform kicks off three-season agreement to sponsor the UEFA Champions League   UEFA has today announced that Expedia Group will become Official Travel Partner of the UEFA Champions ... read more

Lewes FC’s men’s and women’s teams will take to the field for the new 2018/19 season proudly wearing the #WhatIf motif on their shirts. #WhatIf is a campaign, created by Women In Football and ... read more

Bridgestone, the world’s number one tyre and rubber company (1), and Worldwide Olympic Partner, has teamed up with double Olympic gold medalist, Daley Thompson, to encourage people to keep moving and ... read more

CSM Sport & Entertainment (CSM) today announced an enhanced digital offering with the launch of ‘CSM Engage’ in partnership with Melbourne-based agency Greenroom Digital. A truly unique ... read more

Jordan Pickford and Nikita Parris join children from across the UK to announce McDonald’s renewed support of grassroots football for four more years McDonald’s has today announced its continued ... read more

The original luxury blended Scotch whisky, Chivas, has teamed up with the world’s biggest football club, Manchester United, in a three-year global partnership. The collaboration will see Chivas and ... read more

Momentum Sports, one of China’s leading sports marketing, brand consulting, and athlete representation companies, focused on traditional sports, eSports, and crossover entertainment, has merged into ... read more

Helen Atkinson presented with award by the celebrity football mum-of-four during ceremony held at Wembley Stadium Helen Atkinson was named the 2018 McDonald’s UK Football Mum of the Year at a ... read more

The latest sport business article from ESA member NF Sport features LeBron James, the opening of his school in Akron and the reasons behind this choice. Read the full article here. ... read more

Jos Buttler, Jonny Bairstow & Stuart Broad take part in ultra-high res photo-shoot of their eyes during Specsavers’ sponsorship launch Batting for England requires incredible hand-to-eye ... read more

Formula 1 sponsorship is moving away from traditional methods - so how is Slingshot's sponsors' podium capitalising on this? With its heady mix of speed, excitement, danger and competition set ... read more

Leading supplier becomes official mouthguard partner to US national teams Read more here   ... read more

Local Lidl stores across the UK are celebrating a number of England players who ‘dreamt big’ this Summer As the Official Supermarket of the England Football Team, Lidl today has announced that ... read more

HONMA will be the title sponsor of the newly named Honma Hong Kong Open, when the US$ 2 million purse tournament returns to the Hong Kong Golf Club, Fanling from November 22-25. The Japanese golf ... read more

The final list of teams for the OVO Energy Tour of Britain (2 – 9 September) has today been confirmed, including the identity of the four British UCI Continental teams that have qualified for the UK’s ... read more

The collaborative World Cup campaign, From Russia with Equal Love, has resulted in £170,000 being donated to LGBT+ causes  Sports marketing agency Synergy has created and delivered Paddy Power’s ... read more