As exclusive glassware partner of the IWSC, Riedel has also been announced as official sponsor of the Wine Importer of the Year ... read more
Industry and Member News
RedPeg Reinforces Foothold as a Leader in Experiential Marketing Space by Welcoming Branding Veteran to Board of Advisors
Scott McCune Brought on to Continue Bolstering Agency’s Growing Reputation in the Sports and Entertainment Industries RedPeg, the Washington D.C.-based independent brand engagement agency behind ... read more
caytoo Publishes Report Analysing the Main Sponsors of Sports Teams
Only five sectors account for nearly half of the main sponsors of the 163 teams in the leading English divisions across men's and women's football, cricket and rugby, according to a report from new ... read more
Team GB and McVitie’s announce partnership
With just over a year to go to the Tokyo 2020 Olympic Games Team GB is delighted to announce that Britain’s biggest biscuit brand(1), McVitie’s, has joined its roster of official partners. The ... read more
IWSC Announces Premium Bartop Producer, Talis as Official Sponsor of the Armagnac Award
A high performing bartop for luxury wines and spirits brands, Talis by Cork Supply has been announced as an official sponsor of the International Wine & Spirit Competition (IWSC). Since its ... read more
Growth Forecast for Sponsorship in 2019 but Urgent Need to Prove Business Return
The sponsorship market is established, growing and multifunctional, with new opportunities being created and new audiences reached, catering for a rising appetite for experiences over things. These ... read more
Scotland to Host Opening Stage Of The 2019 OVO Energy Tour Of Britain
Scotland will host the opening stage of the 2019 OVO Energy Tour of Britain on Saturday 7 September with Stage One of Britain’s national Tour beginning in George Square in Glasgow and finishing in ... read more
Andy Anson appointed new CEO of the British Olympic Association
The British Olympic Association (BOA) has today appointed Andy Anson as its new Chief Executive Officer (CEO). Anson, aged 54, joins from Goals Soccer Centres PLC where he has been CEO, and brings ... read more
Photo London welcomes Reg&Co to help them grow their partnerships
Reg&Co is delighted to be working with Photo London to help them to develop and grow their partnerships and to create a year-round programme of events and initiatives in partnership with relevant ... read more
Hear her Roar: Legendary Female Footballer Immortalized in Bronze
Statue of the first unofficial Lioness, Lily Parr to be unveiled ahead of England’s Lionesses’ bid for glory this summer Revealed 9th May 2019: Nearly 100 years after the first women’s ... read more
Walker Books teams up with SEA LIFE for “Deep Ocean Tales” events
Walker Books teams up with SEA LIFE for “Deep Ocean Tales” events, launching at SEA LIFE London on 30th May with Malamander author Thomas Taylor Walker Books have announced a partnership with ... read more
Rights Holders offered free access to POWA index rankings
POWA index, the world’s first data-driven, real-time sports sponsorship valuation engine, is inviting sports rights holders to access the full POWA index rankings for free. Rights holders will be ... read more
TfL Baby on Board welcomes Mothercare and Babyzen to new partnership in sponsorship deal brokered by Reg&Co Ltd
Mothercare and BABYZEN named as new sponsors of Baby on Board badge Three-year deal will generate vital revenue to be reinvested back into the transport network Pioneering badge remains free and ... read more
Under Armour Announces Turf Games Partnership
Partnership reinforces Under Armour’s commitment to making athletes better Under Armour today announced a partnership with leading functional fitness competition Turf Games. The deal will see ... read more
Sport Misses Out on £14bn Despite Growth Year for Sponsorship Spend
Brand spend on sports sponsorship 1 will grow to £35bn globally in 2019, but rights-holders are significantly under-exploiting their sponsorship businesses according to Two Circles ... read more
England Cricketer Tammy Beaumont to attend charity fixture for Rwanda Aid supported by JM Finn in sponsorship deal brokered by Reg&Co Ltd
Tamsin Tilley Beaumont is an English record-breaking run-scorer, who opens the batting for Kent Women and keeps wicket. She made her debut for Kent in early 2007, batting at number five and scoring 13 ... read more
Laura Kenny and Toyota Supporting the Return of ‘I Am Team GB’ this Summer
ALL RIGHTS RESERVED After the success of I Am Team GB following the Rio 2016 Olympic Games, Team GB and Toyota are delighted to confirm that the hugely successful participation campaign will be ... read more
The Queen’s Award for Enterprise: Innovation is bestowed on OPRO, the world’s leading mouthguard manufacturer
Today the Department for Business, Energy & Industrial Strategy announced that OPRO, the world’s leading provider of mouthguards, has won the Queen’s Award for Enterprise: Innovation, the most ... read more
World-class cycling returns to Camarthenshire in June
Having attracted thousands of spectators to the 2018 OVO Energy Tour of Britain Grand Depart, world-class cycling will return to Carmarthenshire this June when the finale of the OVO Energy Women’s ... read more
Powys to host toughest-ever OVO Energy Women’s Tour stage in June
Powys will host the toughest-ever stage in OVO Energy Women’s Tour history as the race returns to Wales on Friday 14 June. Coming 24 hours after the race’s first hill-top finish in Warwickshire, ... read more
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