Singapore, 8 July 2019 - Lagardère Sports, a global leader in sports and esports marketing, has been appointed as the exclusive agent to market commercial rights for the PLAYERUNKNOWN’S ... read more
Industry and Member News
IAEH, ESA and AGES join Host City 2019 as First Strategic Partners
The world’s leading associations representing stakeholders in major sports, business and cultural events have teamed up with Host City Expo & Conference in the event’s first Strategic Partner ... read more
The Nation’s Biggest Sports Day I Am Team GB to Return
ALL RIGHT RESERVED I Am Team GB returns in August, with the support of Toyota and several leading British Olympic athletes, including Laura Kenny, providing opportunities for thousands of people to ... read more
ESA Diploma 2020 Enrolment is Now Open
The ESA Diploma is the only academic qualification designed specifically for the needs of the sponsorship industry The European Sponsorship Association (ESA), the membership body that raises ... read more
Sport grabs larger share of increasing leisure time – 22% growth in a decade
LONDON: The average time spent participating in and consuming sport has grown by 22% over the last 10 years – almost double the rate of overall leisure time growth (12%), according to new data ... read more
CAA Sports Acquires Leading International Football Agency, Base
CAA Sports, a division of leading entertainment and sports agency Creative Artists Agency (CAA), has further solidified its leadership position in the global representation of sports talent with the ... read more
CoinDeal celebrates Wolverhampton Wanderers sponsorship renewal with launch of innovative free token
Photo Caption: Jeff Shi (Executive Chairman Wolverhampton Wanderers) and Kajetan Maćkowiak (Co-founder of CoinDeal) CoinDeal, global cryptocurrency exchange, to continue as official sleeve sponsor ... read more
Vitality Launches #WeAreRising Campaign to Celebrate The Vitality Netball World Cup 2019
Vitality, the innovative insurance and investment business, is today launching #WeAreRising, a new campaign which will champion and celebrate the Vitality Netball World Cup 2019, as well as ... read more
Publicis Sport & Entertainment Extends Global Network
Publicis Sport & Entertainment announces the addition of offices in Turkey, Switzerland and Australia/NZ to its global network. The announcement brings the number of markets in its global network ... read more
Purplebricks goes Gold with Team GB partnership
The British Olympic Association (BOA) has today announced that the nation’s biggest estate agent, Purplebricks, will be supporting Team GB through to the end of 2020. Purplebricks will be an ... read more
Underbelly sees contract extended to produce Edinburgh’s Winter Festivals for two more years
How Edinburgh celebrates Christmas and New Year is to be consulted on for the first time by the City of Edinburgh Council as part of its Winter Festivals announcement today. Building on an ... read more
IV International Conference on sports marketing MARSPO was held in Moscow
IV International Conference on sports marketing #1 in Russia MARSPO was held for the 4th time on May 30-31, 2019 at SAP Digital Space (Moscow). Confirming the status ... read more
Jimmy Carr pitches Baseball to the British in time for Mitel & MLB Present London Series 19
Ahead of this summer's anticipated match-up between the Boston Red Sox and the New York Yankees in the the Mitel & MLB Present London Series 19, event promoter, CSM have collaborated with fellow ... read more
Rakuten And Lagardère Sports Sign J.League Media Distribution Partnership For Launch Of Rakuten Sports
Lagardère Sports, the exclusive media rights distributor of Japan’s professional football league and Rakuten, Inc., a global leader in internet services, today announced a distribution partnership for ... read more
A Tech-Savvy, Active Target Group – Floorball Fan Survey Results
The International Floorball Federation’s (IFF) commissioned a floorball fan survey from the students of the Glion Institute of Higher Education. The study was executed during December 2018 and April ... read more
Volunteers come together at SEA LIFE Trust and Merlin Entertainments for the first 24-Hour Global Beach Clean
From Sunrise to Sunset, hundreds of volunteers will join together on Saturday 8th June at SEA LIFE Trust, Merlin Entertainments and SEA LIFE locations across the world as part of a global event to ... read more
Sigma Sports Appointed Official Retail Partner to Britain’s Leading Professional Cycling Events
Sigma Sports will partner with the OVO Energy Women’s Tour and Tour of Britain in 2019 as the Official Retail Partner to Britain’s leading professional cycling events. The partnership will begin ... read more
The Cycling Podcast Féminin Returns to the OVO Energy Women’s Tour
The Cycling Podcast Féminin will once again release daily episodes from the OVO Energy Women’s Tour, a year after the award-winning show afforded the world’s top women’s race the Grand Tour ... read more
Record Year Across the Scottish Event Campus Delivers Significant Economic Impact
2018/19 has been an outstanding year for Scottish Event Campus Limited with record turnover and contribution noted across all trading sectors. Aside from the year of the Commonwealth Games in ... read more
OVO Energy Tour of Britain route and Manchester finish announced
Britain’s biggest professional cycle race, the OVO Energy Tour of Britain, will return to Manchester city centre for the first time in 15 years this September as Greater Manchester hosts the final ... read more
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