BLAST is one of the world’s leading esports rightsholders – working with commercial partners, broadcasters, brands and communities across the world to deliver incredible entertainment.
BLAST provides some of the best production, technology and platforms in esports – whether it be the shape of intimate broadcast studio shows, packed out arena events in all corners of the globe or top-class multi-platform content.
The esports entertainment company has worked across popular titles and delivered leading events in Counter-Strike, VALORANT, DOTA 2, Fortnite and Apex Legends. These shows are enjoyed on a global scale in 19 languages and over 105 territories globally.
The company’s leading light is BLAST Premier, a worldwide Counter-Strike tournament where the best teams fight it out for glory and a $2.475m prize pool. From London to Copenhagen to Sao Paulo, uniting fans through their shared love of CS:GO.
BLAST’s various tournaments service a plethora of commercial partners, from endemic brands such as SteelSeries and Razer to brands that you wouldn’t usually associate with the esports scene like KitKat, Coinbase, Betway and TW Steel.
BLAST’s commercial offering prides itself on integrating brands into the very heart of their experiences, helping to take partners’ key messaging and offering to the forefront of fans’ and viewers’ minds without them knowing it in an authentic way. The company has delivered value and success for its commercial partners in the last 12 months: 221 million hours of commercial content watched, 570,000 logo placements and 113.5 million euros total media value.
