After 20 months of remote and online-only esports events due to the ongoing pandemic, esports and gaming fans had been crying out for in-person interaction and entertainment with their favourite teams and star players.
At the end of last year, Denmark and BLAST welcomed back crowds and in-person esports arena events for the first time in two years. The result, a record 25,000 fans across three days of action packed Counter-Strike in Copenhagen’s iconic Royal Arena venue, which was broadcast all over the world.
BLAST hosted eight of the world’s biggest esports organisations and their brightest stars to fight it out over five days of epic Counter-Strike with a combined prize pool of $425,000 on the line along with the crown of the world’s greatest CS:GO team.
The BLAST Premier Fall Final was more than a Counter-Strike spectacle for those die-hard esports fans in attendance and watching from home, it came to signify a celebration and festival of entertainment, emotion and bringing people together for a shared passion.
We began with the single focus of trying to return the ‘real’ and ‘raw’ esports experience fans have grown to love. By taking an fan/experience-fist approach, capitalising on esports’ healthy relationship with technology and looking to push the boundaries of what was possible production-wise in our first arena event in nearly two years – BLAST were able to create one of the most praised and enjoyed esports events of 2021 while earning industry-wide recognition in the process.