We’re the passions agency.
We make brand impact through the things people love.
Why? Because trends move on as quickly as they arrive on TikTok. But people stay pretty damn loyal to the things they love.
We’ve built a powerhouse leadership team, hoovered up some of the most exceptional talent in the business, evolved our offer, and supported our people through some pretty testing times.
We think the result is some of our most impactful work yet.
And we’re stronger together than ever.
Everything we do is underpinned by our guiding principle: Brutal simplicity of thought.
It’s easier to complicate than simplify. Simple ideas enter the brain quicker and stay there longer.
Brutal simplicity of thought is therefore a painful necessity. It guides everything we do.
We know you’ll have a hefty stack of entries. So, we’ve tried to keep this entry simple too.
Our highlights include making Barclays ‘Perfectly Matched’ with Wimbledon, building the most inclusive running community on the planet with adidas and putting play back on the table (literally) with LEGO. Then we had a little fun ourselves, making Barclaycard synonymous with live music across the UK’s festival fields.
We welcomed names including Lynx, NFL, Jameson, and Malibu to our books.
Followed by a lucky 13 pitch wins.
Then we grew from 65 to 104 people, while growing profit by 24%.
Simply put, we spent 2023 landing the biggest brands in the world at the very heart of passions.
