Global logistics brand expands partnerships with both AEG and War Child, supporting children affected by conflict
Today, DHL has announced its sponsorship of BRITs Week 25 for War Child, as the iconic line-up for this year’s series of gigs is revealed. Last year DHL became an official partner to War Child UK and has also been a partner with AEG Europe for 7.5 years through its corporate programme.
The sponsorship of BRITs Week 25 for War Child, delivered by DHL, is an expansion of both relationships for the global logistics brand and links DHL’s purpose of ‘Connecting people, improving lives’, with the growth in its sponsorship portfolio in the music industry and events space.
Now in its 12th year, BRITs Week 25 for War Child, delivered by DHL, produced by War Child UK and AEG Presents, offers fans the unforgettable opportunity to see intimate, one-off performances from some of the biggest and most exciting names in music at some of the UK’s best venues in a unique series of gigs. BRITs Week 25 for War Child, delivered by DHL will take place in the weeks surrounding The BRIT Awards 2025 with Mastercard on Saturday 1st March, with artists playing in venues across the UK.
The partnership gives DHL exclusive naming rights to the BRITs Week for War Child event series for two years. DHL has access to all event IP for use across promotional materials, employee pre-sale ticket access as well as hospitality ticket access and the right to exclusive digital content and experiences.
Elliott Santon, Head of Global Sponsorships at DHL Express, said: “We are excited to be the title partner of BRITs Week 25 for War Child, delivered by DHL. This partnership only further strengthens our collaboration with War Child through key fundraising initiatives and complements our ongoing relationship with AEG Europe.
“Our purpose ‘Connecting People, Improving Lives’ is brought to life through our partnership with War Child, where we leverage our global network and expertise in humanitarian aid to bring support to children around the world. We are proud to contribute to BRITs Week 25, helping raise funds so War Child can continue to support children affected by conflict.”
Alicia Jumman, Head of Partnerships at War Child UK, said: “BRITs Week has become a staple in the music industry’s calendar and is a fantastic opportunity for fans to see their favourite artists in more intimate venues. The support provided by DHL for this year’s shows as part of our ongoing partnership is set to make this year one to remember, and all of us at War Child are incredibly grateful, both to DHL and all the amazing artists and their teams that make BRITs Week possible.
“The past year has been a tragedy for millions of children living in conflict zones around the world. But War Child is continuing our mission to deliver emergency aid and long-term specialist support where it’s needed most. Our partnership with DHL continues to go from strength to strength, helping us deliver some of the most creative projects across music, art, and more, all raising much-needed funds with our ultimate mission in mind – to provide a brighter future for every child living through war.”
BRITs Week 25 for War Child delivered by DHL lineup:
17th February – Cat Burns – MOTH Club, London
18th February – Joy Crookes – Islington Assembly Hall, London
20th February – Rachel Chinouriri – Omeara, London
21st February – Frank Tuner – 93 Feet East
24th February – Nova Twins – Omeara, London
25th February – Kasabian, supported by Blossoms – O2 Shepherd’s Bush Empire, London
28th February – Clean Bandit and Friends – The London Palladium
3rd March – Tom Walker – King Tuts, Glasgow
4th March – Soft Play – Village Underground
5th March – Rag’N’Bone Man – De La Warr Pavilion, Bexhill
Fans can sign up to the War Child pre-sale HERE (Pre-sale begins 10:00 Thursday, 16th January)
General on-sale begins at 10:00 on Friday 17th January HERE
-ENDS-
About DHL
DHL Group is the world’s leading logistics company. The Group connects people and markets and is an enabler of global trade. It aspires to be the first choice for customers, employees, investors, and green logistics worldwide. To this end, DHL Group is focusing on accelerating sustainable growth in its profitable core logistics businesses and Group growth initiatives. The Group contributes to the world through sustainable business practices, corporate citizenship, and environmental activities. By the year 2050, DHL Group aims to achieve net-zero emissions logistics.
DHL Group is home to two strong brands: DHL offers a comprehensive range of parcel, express, freight transport, and supply chain management services as well as e-commerce logistics solutions. Deutsche Post is the largest postal service provider in Europe and the market leader in the German mail market. DHL Group employs approximately 594,000 people in over 220 countries and territories worldwide. The Group generated revenues of approximately 81.8 billion Euros in 2023.
About AEG Europe
AEG Europe creates communities, places and spaces that deliver memorable moments through live entertainment and sports, giving the world reason to cheer.
AEG Europe is a subsidiary of AEG, the world’s leading sports and live entertainment company. AEG Europe’s extensive portfolio of live entertainment and sports assets across the region includes: an array of best-in-class venues, such as The O2 and Eventim Apollo in London; Barclays Arena in Hamburg; Uber Arena, Uber Platz and Uber Eats Music Hall in Berlin; and Accor Arena in Paris; as well as renowned music festivals, including American Express presents BST Hyde Park in London and Rock en Seine in Paris. Our venues host some of the world’s best sports events and are home to prestigious sports franchises, including AEG’s own Berlin Eisbären ice hockey team at the Uber Arena.
Colleagues across Europe work together to create world-class live entertainment and sports experiences. AEG’s venue teams develop and operate best-in-class arenas and districts; AEG Presents promotes and manages concerts and tours, oversees renowned venues and produces some of the world’s leading music festivals; AXS Ticketing connects fans to events through specialist technology solutions; and AEG Global Partnerships links corporate brands into the company’s world-leading network of assets.
About War Child UK
War Child is driven by a single goal – ensuring a safe future for every child affected by war. War Child works in some of the hardest-to-reach places to support those who are hardest hit. It aims to reach children as quickly as possible when conflict breaks out and stays long after the cameras have gone to support them through their recovery. War Child works with local communities and governments to help protect and educate children, and support them to heal and learn, for a safer, brighter future. Because one child caught up in conflict is one child too many. War Child understands children’s needs, respects and stands up for their rights, and puts them at the centre of everything it does. War Child boldly campaigns on the root causes of conflict and helps to amplify children’s voices, so that it can advocate for change on the issues that matter to them. Together with its partners, War Child delivers vital work in 14 countries across Africa, Asia, the Middle East, and Latin America. Every day, its local teams are in communities and refugee camps creating safe spaces for children to play, learn, and access psychological support. War Child also specialises in responding rapidly to emergency crisis situations as they happen, offering immediate and critical aid to keep children safe and help them through their trauma. War Child will never give up on children affected by conflict.
About The BRIT Awards 2025 with Mastercard
The BRIT Awards 2025 with Mastercard will take place on Saturday 1st March and will broadcast live on ITV1 and ITVX – from The O2 arena. 2025 will mark 32 years of ITV as broadcast partner, with headline sponsor Mastercard reaching 27 years and 15 years at The O2 arena. All three long-standing partners support The BRITs’ ambition to host an unforgettable and far-reaching evening of live music and entertainment that, additionally, helps raise money for The BRIT Trust, the charitable arm of the awards, who distribute funds to charities that promote education and well-being through music, including The BRIT School and Nordoff-Robbins Music Therapy.
About The BRIT Trust www.brittrust.co.uk
The BRIT Trust is the music industry’s charity, with a mission to improve lives through the power of music and the creative arts. It is funded in large part through monies raised annually by The BRIT Awards and the Music Industry Trusts (MITS) Award. Since its founding by UK record labels and the BPI in 1989, the Trust has distributed around £28 million to a broad range of progressive charities that promote education and wellbeing through music, with over half this amount going to The BRIT School, the UK’s leading performing and creative arts school that is free to attend, and Nordoff Robbins, the UK’s largest music therapy provider. Other charities among many others supported include Mind, to promote good mental health in schools, the music industry and the workplace; Music Support, the addictions and mental health charity; East London Arts & Music (ELAM), the free school sixth form; and Key4Life, which seeks to help young men in prison, or who are at risk of ending up there, a way out from a life of crime by drawing on their passion for music.
