Join us for another dynamic ESA Breakfast event, co-hosted with Wasserman Music and chaired by ESA Board Director Martin Prendergast, to hear from industry experts about the ever-evolving landscape of music and, specifically, music sponsorship.
Discover how artists, rights holders, brands, promoters and other partners collaborate to create memorable campaigns, unique live events and exclusive content, leaving a lasting impact on audiences.
Learn too how brands and partners are increasingly exploring a ‘portfolio’ approach to sponsorship, embracing music as a key pillar within wider culture-focused strategies.
Refreshments will be available from 08:30, with the session from 09:00 to 10:00 (BST), with time for additional networking afterwards.
*** SOLD OUT ***
Aaron Burke
VP, Global Brand Sponsorships & Experiential Marketing, American Express
Aaron leads across the
international sponsorship portfolio of American
Express, which has a 30+ year legacy delivering
benefits and experiences within music and
have partnerships with a range of venues,
festivals and artists across the globe. Prior to
joining Amex, Aaron worked agency side for
Wasserman, consulting blue chip brands
including PepsiCo, Royal Bank of Canada and
Target. Aaron joined Wasserman after
transitioning from a successful legal career in
M&A.
Richard Clarke
Head of War Child Records, War Child UK
Rich began his music career at Virgin in 2004, later joining EMI’s Artist Relations team. Handling events for top acts like Coldplay,
Blur and Kylie Minogue, he also managed international artist promo trips. Moving to Warner after Parlophone’s merger, he
organised events with artists such as Ed Sheeran and Jess Glynne.
In 2016, he joined War Child, shaping their music team and orchestrating BRITs Week shows, raising over £5.5million. Rich
expanded their music programme, creating Safe & Sound shows with artists like Sam Smith, John Hopkins and Paloma Faith. He’s
onboarded Sam Smith as a global ambassador, raising over £1m for the cause.
Jennifer Hills
Co-Managing Director, Globe – Universal Music Group
With over 20 years in entertainment partnerships, Jennifer began her career at Virgin Megastores, later joining Cake agency focusing on music festivals like Glastonbury. She managed Carling’s UK music strategy before leading branded content at Mediacom. At Endemol, she oversaw broadcast partnerships, then joined Carat as Global Director of Media Partnerships.
In 2012, she became Senior Director Strategic Partnerships at Universal Music UK’s Globe. In 2023, she became Co-Managing Director, overseeing sync, licensing and brand partnerships for
Universal’s labels. With a team of 25, she crafts innovative campaigns, collaborating with top artists and global brands.
Chris McCormick
Brand Partnerships Director, Superstruct Entertainment
Superstruct Entertainment is the second-biggest festival operator
globally with a footprint of over 80 festivals in 15 territories including Boardmasters, Lost Village, Sziget, Benicassim, Parookaville, Sonar and Mysteryland. Chris has worked within
music and festival brand partnerships for over 15 years, both within his own agency and now with Superstruct delivering hundreds of brand partnerships in the UK and overseas ranging
from Carl Cox filling the floor in the Superdry Arctic Disco 2300m up a mountain through to a Virgin Trains curated festival train
experience featuring Doves, Beardyman and Richard Branson.
Tim Pearson
VP Brand Partnerships & Corporate Events, Wasserman Music
Tim leads on the client roster’s commercial opportunities. Wasserman Music have successfully delivered global campaigns for clients such as Lewis Capaldi, Rudimental, Grace Jones, Cat Burns, Melanie C and RAYE to name just a few. Having spent 30 years always in the music industry, Tim has a marketing and
brand background with previous roles as Head of Marketing and Events for NME (Time Inc) and Head of Music at Cake Group working on pioneering music sponsorship programmes such as Carling and global strategies for Bacardi.
The webinar recording is available exclusively to ESA members in our website event resources.
Sign-up to our mailing list to be the first to hear about future ESA events and other updates.
