Specialty coffee roaster Tiki Tonga have been appointed as the Official Coffee Partner of the Tour of Britain and Women’s Tour, Britain’s leading procycling events.
Cycling and coffee literally go ‘cup in hand’ and Tiki Tonga Coffee specialises in producing the best coffee for active people. A mixture of performance and social blends, expertly crafted, it aims to be the fuel for all athlete’s superpowers, ‘packing the winning punch’ right there.
Tiki Tonga’s specific aim is to utilise the benefits of caffeine for active sportspeople. With the numerous trends and fads in dietary advice, one thing we do know, is coffee is completely natural, no additives, free from the preservatives and sugary contents of most energy drinks.
Coffee is well known for its health benefits, for instance, did you know that a 75mg serving of caffeine is associated with increased attention and alertness? This equates to just one cup of Tiki Tonga coffee.
Brad Barritt, co-founder of Tiki Tonga Coffee, said: “We are delighted to be taking Tiki Tonga on tour again as it visits some of the most interesting places the length and breadth of the UK. The race will give us the opportunity to meet some of our customers after such a challenging year, and also to find new faces to meet and greet. We look forward to some great rides, plus coffee and conversation long the way.”
Miles Rose, Tour of Britain and Women’s Tour commercial director, added: “I love Tiki Tonga’s range of coffees for all occasions. Coffee and cycling go hand in hand; Tiki Tonga were founded by athletes to not only enjoy coffee, but to also bring people together. I trust our cycling community will enjoy the benefits of this partnership, either at our events or through some of the special promotions we will develop together.”
Tiki Tonga will be available for hospitality guests at both prestigious events in September and October 2021, while also engaging with fans at the Tour of Britain and Women’s Tour stage finishes, where they will have a retail presence in the Tour Village.
To celebrate the partnership, Tiki Tonga are giving away a 3-month specialty coffee subscription, delivering fresh roasted coffee to your door. Just enter the free prize draw online ENTER HERE
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Tiki Tonga ethical mission statement
Our sourcing strategy for all Tiki Tonga coffees, is rooted in long term – in some instances decades long, relationships with cooperatives in coffee growing regions worldwide. The end result, bringing you our customer a delicious and consistent flavour profile that we hope you love and find your favourites. You can be safe in the knowledge that every single Tiki Tonga coffee is 100% fully traceable, through sustained supportive relationships with our coffee farmers and cooperatives.
Find Tiki Tonga Coffee at www.tikitonga.co.uk
About the 2021 Tour of Britain
Stages
Stage One | Sunday 5 September | Penzance to Bodmin |
Stage Two | Monday 6 September | Sherford to Exeter |
Stage Three | Tuesday 7 September | Carmarthenshire team time trial |
Stage Four | Wednesday 8 September | Aberaeron to Great Orme, Llandudno |
Stage Five | Thursday 9 September | Alderley Park to Warrington |
Stage Six | Friday 10 September | Carlisle to Gateshead |
Stage Seven | Saturday 11 September | Hawick to Edinburgh |
Stage Eight | Sunday 12 September | Stonehaven to Aberdeen |
About the Tour of Britain
Relaunched in 2004 after a five-year absence from the calendar, the Tour of Britain is British Cycling’s premier road cycling event, held annually across eight days in September.
The free-to-watch sporting spectacular features Olympic, world and Tour de France champions, and attracts a roadside audience of over 1.5m spectators. Live coverage of the race is shown daily in the UK on ITV4, in addition to around the world. The Tour of Britain is part of the UCI ProSeries, making it one of the most prestigious sporting events in the sport’s global calendar.
Follow the Tour of Britain on Twitter, Facebook and Instagram or via the event’s official website at tourofbritain.co.uk.
For further media information, please contact:
- Peter Hodges / peterH@thetour.co.uk / 07970 526 519
- Nick Bull / nickb@thetour.co.uk / 07977 151 184