The 6th Dixons Carphone Race to the Stones was the biggest yet with over 3000 participants conquering Britain’s oldest path. In 2019 Dixons Carphone set their CSR objectives to put their colleague’s health and wellbeing at the top of their agenda.
With their sponsorship now in its 6th year the event has established itself as a must-do bucket list challenge with recruitment growing from 660 in year one to 3033 in 2019 and over 1,000 Dixons Carphone colleagues now having walked, jogged and run this award-winning 100km Ultra. As well as increasing public awareness of Dixons Carphone brand and colleague pride in working for Dixons Carphone, it has also raised over £2.32 million for good causes.
London Bikeshow 2019