THE ROLE
As a Sponsorship Sales Manager within the Business Development team, you will play an integral role in
delivering sales results for TEAM’s clients as well as expanding TEAM’s network and market knowledge.
The main objective of the role is to secure sponsorship agreements for our clients’ properties.
Your responsibilities will include the following:
• Building marketplace knowledge by gathering client-based industry data and staying up to date on new trends, brands invested in the space and evolving consumer habits/preferences
• Identifying relevant categories and prospects, defining property- and brand-specific narratives, outlining opportunities to up-sell current partners and building demand for the respective properties
• Compiling comprehensive background analyses of prospective sponsors and their industry sectors
• Defining a go-to-market strategy for the represented properties
• In close collaboration with a given client, managing and monitoring the commercial inventory across the multiple sponsorship packages available to the market
• Creating market-leading sales materials for identified target brands and incumbent sponsors, including information gathering, defining key sales messages and the structuring of presentation decks
• Setting up meetings with target brands or agencies and leading or supporting such sales meetings
THE CANDIDATE
You have experience working in sponsorship sales across sports and/or entertainment industry, with in-depth knowledge of major players, competitors and market trends. You are confident selling, negotiating and building trusted relationships at all levels – both externally with clients or target brands and internally at TEAM. It’s important that you have a broad understanding of analytical tools and frameworks with the ability to connect the dots and add meaningful insight. Likewise, you are able to combine strategic thinking with creative storytelling, allowing you to make genuine connections between the properties and the brands. Your extensive commercial knowledge enables you to influence decision-making and your strong industry network aids you in developing new business opportunities. Proficiency of Adobe Photoshop or a similar design software would be an advantage.
