While the ongoing Coronavirus crisis has seen major sport and entertainment events cancelled or postponed around the globe, esports has quickly stepped in to fill the gap.
With masses of digitally-native sports fans looking for their content fix, how are some of the major players in esports looking to capitalise – and what can other sport and entertainment organisations learn about delivering results for sponsors through digital content?
Charlie Allen
Director, Global Brand Partnerships, ESL
Chris Overholt
President and CEO, OverActive Media
Claire Ritchie-Tomkins
CEO, SQN and Co-Founder, InIt Esports
Will Symon
Global Partnerships, Formula 1
About #ESAwebinar events
ESA’s mission is to inspire, unite and grow the sponsorship industry for the benefit of its members. As the COVID-19 pandemic continues to cause unprecedented disruption to the sports and entertainment industry, it has never been more vital that the sponsorship community has access to informative, relevant and inspiring content.
Which is why ESA has launched the #ESAwebinar series – a regular series of masterclasses, Q&A discussions and other insightful content designed to educate and unite the sponsorship community, despite our physical distance.
The webinar recording has been made available exclusively to ESA members in our website Resources.
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