WPP to retain minority stake in the company NEW YORK/LONDON (December 16th, 2019): Bruin Sports Capital (Bruin) today announced a deal with WPP to acquire ESA member Two Circles, the award-winning consumer data analytics, sports marketing, and technology practice. Terms of the agreement were ... read more
News
ŠKODA to power the 2020 Women’s Tour and Tour of Britain
ŚKODA has today announced an extension to its partnership with the Women’s Tour andTour of Britain races through 2020 as part of its continued push for gender equality incycling. As the Official Car Partner, as well as the Queen and King of the Mountains jersey sponsor, of Britain’s leading ... read more
The world’s toughest rowing race – the Talisker Whisky Atlantic Challenge – returns bigger and better than ever before
To support the sponsorship and mark the moment, Talisker hosted a series of events ahead of the race including a Parley Ocean School for rowers, and a gathering of like-minded outdoor adventurers, explorers, rowers and ocean enthusiasts including British Adventurer, James Aiken, actor, Matt Smith ... read more
ESA agrees new partnership with International Sports Convention 2020
The International Sports Convention (ISC) is pleased to announce that the European Sponsorship Association (ESA) has joined the ISC 2020 edition taking place on June 17-18, 2020 at The Tottenham Hotspur Stadium, London. ESA Chairman, Andy Westlake, said: "Given our mission to 'inspire, ... read more
UK named world capital of live sport following new attendance analysis
LONDON: The UK is the only country[1] in the world whose sporting attendance is greater than its population, allowing the UK to officially claim the world capital of live sport title according to new analysis by ESA member Two Circles. The data-driven sports marketing agency found that the total ... read more
ESA announces new partnership with Global Sports Week Paris
The European Sponsorship Association is pleased to announce a new partnership with Global Sports Week, a major new sports industry conference to be held in Paris next year. Between February 5th and 7th 2020, more than 1,000 global leaders and change makers will gather at the ... read more
Team GB proud to partner with Whole Earth
The British Olympic Association today confirmed Whole Earth as an official supporter to Team GB in the run-up to the Tokyo 2020 Olympic Games. With just shy of 230 days until Tokyo 2020, Whole Earth joins as a supporter at an exciting time and with plans already taking shape to get fans of both ... read more
Octagon promotes Jeff Meeson to Managing Director, Europe and Ben Hartman to Chief Client Officer, International
LONDON - Thursday, December 5, 2019 - Octagon, the preeminent integrated marketing and talent management agency in global sports and entertainment, today announced the promotion of Jeff Meeson to Managing Director of Europe, and Ben Hartman to Chief Client Officer, International. ... read more
Ex-Synergy Duo Launch New Sports PR Agency MatchFit
Co-Founders Donald Parish and Will Mitchell are proud to announce the launch of MatchFit, a brand-new sports PR agency already working with some of the leading names in UK sport. Launching on the back of recent client work for the likes of The Football Association (The FA) and Aviva, ... read more
Double Dutch sponsors three trophies at IWSC 2019
Sponsorship deal brokered by ESA member Reg&Co Double Dutch, the UK award-winning premium mixer and tonic brand, sponsored three mixer trophies at this year’s International Wine & Spirit Competition (IWSC) Awards, which took place at Guildhall, London on 28th November. Double Dutch ... read more
Duracell Scores with Amazon and Chelsea FC Double
Duracell to promote Power Bank chargers on Amazon Prime’s Live Premier League debut Campaign with Chelsea FC a first of its kind, offering bespoke digital & player access Tuesday 3 December, 2019 – Duracell will be the first advertiser football fans see when they tune in to watch Amazon ... read more
Rugby Europe and Erreà Sport announce a four-year partnership
The Italian manufacturer becomes the Official Apparel Supplier of the European Governing body During its annual general meeting, Rugby Europe announced the signing of a partnership with ERREÀ, the Italian sportswear company, for a four-year term. Following a tender process managed by the ... read more
Standard Chartered brings Liverpool Football Club record-breaking Manager, Bob Paisley OBE into 2019
Standard Chartered brings Liverpool Football Club record-breaking Manager, Bob Paisley OBE into 2019 Project Stand Red created by Standard Chartered in conjunction with The Paisley Family and Liverpool Football Club unites the past and present to preserve a tremendous legacy. 28 ... read more
2020 ESA Awards shortlist revealed
The European Sponsorship Association is thrilled to reveal the shortlist for the 2020 ESA Awards, the most coveted prizes in sponsorship. With a record number of finalists and an incredibly strong field of entries across both new and existing categories, the Shortlist is a who’s-who of the ... read more
Triathletes Lauren Steadman and John McAvoy welcomed as new Volvo brand ambassadors
Appointment of new brand ambassadors builds on Volvo Car UK’s sponsorship of British Triathlon as official vehicle partner to the sportParatriathlete Lauren Steadman is a multiple World and European Champion and silver medal winner at Rio 2016 – and well-known also as a Strictly Come ... read more
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