News

English Premier League side, AFC Bournemouth has appointed Two Circles, the data-driven sports agency to help the Club to deliver a new digital platform to support their fans, partners and club stakeholders. This partnership will help the Club enhance fan engagement and increase commercial ... read more

Arsenal players Jenkinson, Koscielny and Mustafi were put to the test recently in the Citroën C1 Airscape Challenge. The C1 Airscape, driven by stunt driver Paul Swift, became a target on two wheels as the players attempted to kick footballs through the open Airscape roof. View the video here - ... read more

Hero Motocorp extends ‘Hero Challenge’ by three years to multiple events on the European Tour to host ‘Hero Challenge’ at British Masters, the Aberdeen Asset Management Scottish Open and the DP World Tour Championship in Dubai Hero MotoCorp Ltd, the world’s largest manufacturer of motorcycles ... read more

As almost 20% more sponsorship deals were reported in Ireland in Q1 2017 than in the same period last year, ONSIDE, Ireland’s leading management consultancy firm specialising in sponsorship and research services, has announced key senior appointments to its management team. John McDonagh has ... read more

A number of research reports, opinion pieces and news articles have been published recently addressing similar digital themes (a number of which Strive Sponsorship has been asked for its perspective on). All, either directly or indirectly, highlight how important it is for sports/eSports entities ... read more

Dare2b will build on the success of their thee-year partnership with The Tour of Britain to provide the leader's jerseys and official apparel to The Tour of Britain, The Women's Tour and The Tour Series from 2017 onwards. It will mark the first time that the three leading, televised events have ... read more

Ahead of the 2017 Tour to New Zealand the UK's number one cask beer becomes the 'Official Beer' in the UK and Ireland to the Lions The British & Irish Lions have announced that Cornwall-based Sharp's Brewery's premium cask beer, Doom Bar, has become an Official Sponsor for the 2017 Tour to ... read more

CSM, a global leader in sport and entertainment, announced today the acquisition of GlideSlope, one of the industry’s leading management advisory firms. The group’s latest acquisition is another important step in CSM’s North America growth strategy, significantly adding to its offering in the ... read more

Betfair confirm reports that World Famous Magician, Dynamo has been collaborating behind-the-scenes with FC Barcelona Dynamo seen using pioneering techniques to improve the strength and connectivity of the players Suárez, Piqué, Sergi Roberto, Alba and Busquets discover new team connection ... read more

•   Today Jurys Inn, the leading UK mid-market hotel chain announces it is set to be the headline sponsor for the Wembley Park Tour Series event •    The Tour Series is set to come to Wembley Park for the first time ever on 16 May 2017. •    Jurys Inn delighted to headline the event, which will ... read more

The European Gaming and Betting Association (EGBA) welcomes the opinion of Advocate General (AG) Szpunar in the case involving Unibet International Limited (C-49/16) before the Court of Justice of the EU (CJEU). The opinion confirms the obligation for Member States to organise a transparent ... read more

National Hunt Trainer Dan Skelton drives new Maserati Levante SUV in a race against professional jockey brother Harry on horseback Point-to-Point challenge took place in the grounds of Chavenage House Estate in the Cotswolds In the build up to the Grand National, luxury Italian car brand ... read more

After an enthralling RBS 6 Nations Championship of twists, turns, and no small amount of drama on the last day, figures show the RBS 6 Nations is going from strength to strength, year on year, with no sign of slowing down. The 2017 event saw increased TV audiences, packed stadia and record levels ... read more

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The Calm Photography Movement (TCPM) has been founded to help men express their emotions and provoke conversation about masculinity through the medium of photography. To mark the launch of the movement, TCPM, in partnership with LYNX and with support from TOPMAN, have launched a photography ... read more