Sports and entertainment agency, brandRapport, has been appointed by the Cholmondeley Pageant of Power motorsport festival to develop their commercial strategy and lead their communications campaign for the event in June 2014. The festival takes place every year in Malpas, Cheshire.
brandRapport will now oversee the creation and implementation of a multifaceted PR campaign for the Pageant of Power, which brings together speed enthusiasts on land, water and in the air. The campaign will run across traditional and digital media to drive awareness on both national and regional levels, and attract potential sponsors for the event.
Commenting on the appointment, brandRapport’s managing director, Andy Kenny said:
“We are delighted to be working with Cholmondeley and getting back into motorsport, where we have extensive previous experience. We are looking forward to an exciting six months leading up to making this year’s Cholmondeley Pageant of Power the best yet.”
James Hall, Event Director at Cholmondeley Pageant of Power, added:
“brandRapport’s commercial insight, and creative thinking in their PR proposition, was exactly what we were looking for, and we are very much looking forward to working with them to build our brand identity as one of the UK’s leading motorsport events.”
For further information: Tim Percival – brandRapport 0207 932 5800 email@example.com
About brandRapport Sport & Entertainment
brandRapport’s client list includes Allianz, Barclays, Buxton , Center Parcs, Clydesdale Bank, Heinz, Jaguar, LV=, npower, Polar, Prudential, Rabobank & Samsung. Five times Olympic Gold Medallist, Sir Steve Redgrave, is Chairman of the agency’s International Advisory Board. brandRapport is owned by Ingenious Media and also has offices in Singapore and Hong Kong.
About Cholmondeley Pageant of Power
The 2014 Cholmondeley Pageant of Power will be open to the public from 13th – 15th June at Cholmondeley Castle, Malpas, Cheshire. Gates open at 8am every day and adult tickets are from £26. Child tickets for CPOP are free until 30th April. For more information about the Pageant or to book tickets, visit www.cpop.co.uk or call 01829772432.