Our Partners

ESA benefits from the support of its longstanding partners that work with the Association to further enhance the Diploma.

The content of our course is greatly enriched by superb material, latest case studies and statistics provided by our content partner SportBusiness SPONSORSHIP.

Thanks are extended to our content partner, as well as to marketing partners Flash Sponsorship and The Marketing Institute of Ireland, and branding partner Wasserman Live.

Flash Sponsorship

Flash Sponsorship is a specialist sponsorship marketing consultancy that focuses on commercial rights. We represent a handful of established well-respected rightsholders, and our purpose is to seek out and match them with like-minded partners that are looking to connect and engage with their fans and athletes.

Our strategic direction and creative solutions provide a fresh way of delivering on partner expectations for rightsholders and simplified commercial structures that are measurable. Rightsholder contract development and management play a crucial role in ensuring both our rightsholders and brand partners receive exactly what they need to deliver on their strategic goals and brand targets.

We are based in Johannesburg, South Africa, and our partnership with ESA allows us to make sponsorship education accessible to the South African sponsorship industry.

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SportBusiness SPONSORSHIP

SportBusiness is the most trusted global intelligence service, providing unique news, analysis, data, consulting and events with deliver competitive advantage to executives in the business of sport.

Headquartered in London, we also have operations in the Americas including an office in Miami, giving us proximity to many of the leading companies in sport. This enables our respected editorial team to glean insight into commercial strategies, as well as business-critical data, which our clients can action and use in their business. The depth, accuracy and credibility of our analysis and data is what gives us our reputation for market-leading services in the sports business sector.

A wide range of stakeholders in the sports sector rely on information delivered by SportBusiness including rights holders (teams, franchises, leagues and tournaments), sponsors, broadcast companies, agencies, venues, financial institutions and universities.

Our products – SportBusiness Media, SportBusiness Sponsorship and SportBusiness Professional – are delivered through our digital platform and online data tools. And we work in person too – by delivering insight at conferences and through our consulting practice working directly with clients on key strategic projects.

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The Marketing Institute of Ireland

Marketing Institute events can highlight new marketing trends and prompt new ideas, and our network of contacts within the profession on a national and global level can ensure ‘best-in-class’ expert speakers. Our events connect members with each other, and to the right ideas at the right time. Our suite of professional training and education programmes are designed to provide the individual marketer with the means to impact the performance of their business and to build their own personal effectiveness in today’s fast-developing environment.

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Wasserman Live

Wasserman Live specialises in delivering branding and signage, custom fabrication, live event production and experiential operations across sports, music, entertainment and culture.

Working with the world’s most iconic properties and brands, we elevate live events to make them unforgettable.

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