
At a time when every organisation is exploring how they can tackle the challenges presented by COVID-19, we’re seeing hundreds of positive actions by businesses in the sports and entertainment community.
The next #ESAwebinar will explore how some of sport’s biggest rights holders and sponsors are building relationships, uniting workforces and underpinning corporate values.
‘Partnerships with purpose’ was identified by the sponsorship community as one of 2020’s major trends in ESA’s annual sponsorship survey, and this webinar will explore how organisations including the NBA and thinkBeyond are delivering benefit to a business beyond profit alone.


Alex Brown
Vice President, Group Communications
ADNOC

Nick Keller
Founder and President
ThinkBeyond

Rachael Pinnock
Commercial Manager
British Paralympic Association

Ralph Rivera
Managing Director, Europe and Middle East
NBA
About #ESAwebinar events
ESA’s mission is to inspire, unite and grow the sponsorship industry for the benefit of its members. As the COVID-19 pandemic continues to cause unprecedented disruption to the sports and entertainment industry, it has never been more vital that the sponsorship community has access to informative, relevant and inspiring content.
Which is why ESA has launched the #ESAwebinar series – a regular series of masterclasses, Q&A discussions and other insightful content designed to educate and unite the sponsorship community, despite our physical distance.
The webinar recording has been made available exclusively to ESA members in our website Resources.
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