Lagardère Sports and Entertainment and Hyundai Motor France have won the SPORSORA 2019 Trophy in the Activation category for the Accélérateur by Hyundai tool.For 13 years, the SPORSORA trophies have been awarded to the most innovative and effective sports marketing strategies.
ESA member Lagardère Sports and Entertainment is mobilising the teams of Lagardère Sports – the exclusive marketing agency of Olympique Lyonnais – and Lagardère Plus – an agency dedicated to brand consulting and activation – to offer global support to Olympique Lyonnais and Hyundai Motor France as part of their premium partnership.
