Sports and entertainment agency, brandRapport, has been appointed by the international and prestigious CCI 4 star eventing competition, Land Rover Burghley Horse Trials, to manage its communications.
Following a competitive pitch process, brandRapport will now oversee the creation and implementation of a year-round PR campaign to help drive engagement and awareness for Land Rover Burghley Horse Trials. brandRapport will also be responsible for managing the media operations at this year’s event, which takes place between 4-7 September 2014.
Commenting on the appointment, brandRapport’s managing director, Andy Kenny said:
“We are delighted that Land Rover Burghley Horse Trials, one of the sport’s most premium fixtures, acknowledged our expertise in consumer, digital and equestrian PR. We are looking forward to working closely with Land Rover Burghley to help widen the reach of this special event and bring the world of eventing to a whole new audience, whilst providing new and stimulating content for its loyal fan base.”
Elizabeth Inman, event director of Land Rover Burghley Horse Trials, added:
“We are pleased to have brandRapport on board as part of the team. The agency brings considerable experience and a fresh approach to the table, based on an impressive association with other leading UK and international sporting events.”
Land Rover Burghley Horse Trials joins brandRapport’s portfolio of clients including Allianz, Barclays, Buxton, Center Parcs, Clydesdale and Yorkshire Bank, Heinz, Jaguar, LV=, npower, Polar, Prudential, Rabobank & Samsung. Five times Olympic Gold Medallist, Sir Steve Redgrave, is Chairman of the agency’s International Advisory Board.
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For further information please contact: Tim Percival – brandRapport 0207 932 5800 tpercival@brand-rapport.com
About Land Rover Burghley Horse Trials:
Established in 1961 and held in Burghley Park with the magnificent Burghley House as a backdrop, Land Rover Burghley Horse Trials is one of three events in the Rolex Grand Slam of Eventing and one of only six CCI 4*events in the world which also includes the FEI Classics Series. The event takes place on 4-7 September 2014 and showcases the best in the world in the equestrian disciplines of dressage, show jumping and cross country. The event is also famous for its extensive shopping avenues, pavilions and food walk and is established as a major international equestrian and social event in the Autumn Sporting Calendar.