brandmeetsbrand is pleased to announce that restaurant review specialists, Harden’s, have retained the agency to help find a partner sponsor for their multi-platform activities.
For nearly a quarter of a century, Harden’s has published the UK’s most authoritative restaurant reviews, based on a crowd-souring methodology unique among UK publishers. The firm recently secured investment for a major re-launch of its digital activities, and a sponsor will benefit not only from branding and integration into its established highly respected printed guides, but also an array of opportunities including web site, mobile app and email newsletters, as well as the potential for in-restaurant collateral across more than 2,500 of the UK’s finest dining venues.
Additional opportunities may exist in association with the Sunday Times, who for the last four years have used Harden’s data to create their influential annual ‘Food List’ supplement.
Karen Morris, Director at brandmeetsbrand commented “We are delighted to be working with Harden’s, whose authoritative voice and extensive offering will definitely appeal to brands seeking engagement with upmarket foodies. ”
Richard Harden, Co-owner at Harden’s said “This is an exciting time of evolution for Harden’s and we hope that a sponsor will seize the potential afforded by this time of change to create an enduring opportunity fully tailored to their own brand objectives.”
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About brandmeetsbrand
brandmeetsbrand is an award winning independent sponsorship consultancy, which specialises in sourcing sponsorship for entertainment, sport, arts and the public sector. Launched in 2003, brandmeetsbrand’s clients include Hyde Park Winter Wonderland, London Irish Rugby Club, World Photography Organisation and the British Postal Museum. www.brandmeetsbrand.com
For more information on this opportunity, or our wider portfolio of clients, please contact Karen Morris, Managing Director, on 0207 482 6635 / karen@brandmeetsbrand.com
About Harden’s
Harden’s Guides, run by brothers Richard and Peter Harden, is a publishing firm based just off the Strand in London.
Twenty years ago, Richard and Peter launched their first and best-selling guide, Harden’s London Restaurants – now the longest-established pocket guide to London restaurants. In 1998 a companion volume was launched: Harden’s UK Restaurants. The opinions expressed in both guides are based on what is now the largest annual survey of restaurant-goers in the UK (over 8,000 people took part for the 2010 edition, contributing over 80,000 reports). In addition the brothers have visited practically every restaurant listed in the London guide, and many of those listed in the UK volume. Their personal visits are always conducted anonymously, and at the firm’s expense. www.hardens.com