Aside from the centuries of cultural and societal popularity, the size of football’s global grassroots game comes from a much simpler, universal truth: it’s remarkably low maintenance. Everyone with a ball is a footballer and whether it’s on Hackney Marshes, or one of the 200 Powerleague or Goals ... read more
How did the 2018 FIFA World Cup in Russia and the 2018 Winter Olympics in Pyeongchang fare for Sponsors?
Which sponsors won at the 2018 FIFA World Cup in Russia? by Charlie Staerck - ESA According to Adweek 1 and MPVindex, adidas was amongst the top performing brands at the World Cup. adidas generated almost 43 million engagements and over $63million in social value via its jersey logo and stadium ... read more