ESA is delighted to announce the formation of a European National Sponsorship Associations Workstream that will bring together representatives of sponsorship associations across Europe.
Convening four times a year, the group will discuss the sponsorship issues and trends across Europe and how the industry can be driven forward; be a forum to share best practice and insights, including case studies that highlight the power of sponsorship; work to understand the needs of the members of different countries and help ESA to deliver value to them and inform the content of ESA events, resources and qualifications to ensure a European-wide viewpoint.
The members already confirmed on the Workstream include:
- William Fenton – Belgium (Chair)
- Lars Gjøls-Andersen – Denmark
- Jamie Macken – Ireland
- Evgeniya Maltseva – Russia
- Hege Mauroy – Norway
- Sophie Morris – UK
- Risto Rox Oksanen – Finland
- Ricky Strandberg – Sweden
- Magali Tezenas – France
- Andy Westlake – ESA Chairman
William Fenton, ESA Board Director based in Brussels and Chair of the new Workstream, said
“Thanks to the commitment of the national representatives, our meeting in Brussels got the group off to a great start. The discussion showed that we have much in common and that we have a lot of knowledge, information and contacts to share. We agreed to start on some concrete actions that will benefit both the European sponsorship industry as a whole – and the individual members of national associations across Europe”.
Sophie Morris, ESA Board Director, who founded the group said
“I am absolutely delighted to see the launch of this Workstream which I hope will be a real catalyst in uniting the sponsorship industry across Europe and to driving it forward.”
To find out more visit the European National Sponsorship Associations Workstream
–ENDS–
For more information please contact:
Charlie Staerck
Marcomms & Events Manager – European Sponsorship Association (ESA)
e: charliestaerck@sponsorship.org | t: +44 (0)20 8390 3311 | www.sponsorship.org
About European Sponsorship Association:
The European Sponsorship Association (ESA) is a membership association whose mission is to inspire, unite and grow the sponsorship industry for the benefit of its members. ESA does this through education, guidance, representation, the recognition of excellence and the sharing of best practice and performance. Its many activities, which include policy, governance and corporate responsibility, education and training, information, networking and the ESA Awards, all have these goals as their core objectives.
ESA’s reach encompasses all types of sponsorship activity from sport, broadcast, education, the arts and culture through to environment and the community. Its membership includes sponsors, rights holders, agencies and consultants, professional advisors and suppliers.