The Sponsorship Specialists – The Suppliers

As a Sponsoring & Sport Business Lead Eva is responsible for the development of communication and sponsorship research. Eva provides advice – also at an international level – about the development of campaigns and brand activities to clients such as Heineken, PepsiCo, Nissan, Ziggo, The Dutch Premier League and KNVB. Her passion is specifically for research into sport sponsorship and she knows better than anyone how to involve sports fans in sponsorship activities.

Dani, based in Valencia, Spain, is the VP of Sales & Business Development at Blinkfire Analytics, where he’s led the sales department for the past seven years across Europe and Latin America. Dani previously worked at the Royal Spanish Federation and founded Ewom, a social media agency. Dani also lectures digital media and sports business in different University programs.

I am co-founder and CEO of caytoo. I run the business, lead our business development and help my co-founder, Alex, manage our clients. I have spent my career in B2B information and media intelligence. Before I co-founded caytoo, I built and ran Gorkana Group, the UK’s market leading PR services platform which I sold to Cision in 2014. Alex and I believe there is a huge opportunity in sponsorship to radically improve the way rights are valued, bought, sold, activated and measured using technology, research and data. My favourite sport is rugby; and in rugby, the Lions is the Everest. I’m a keen cyclist and wannabe mountain climber (hence “caytoo” = K2); I also love windsurfing and moved closer to the coast during the pandemic, achieving my dream of a sunset sail after work. Coffee, wine and the family keep me going.

Having celebrated his 40th anniversary with CSM Live this year, Andrew has worked at just about every level on most of the company’s major projects and clients including UEFA, FIFA, the European Tour, the Open Championship, Ryder Cup, London 2012 and Glasgow 2014 amongst many others.

Now responsible for developing new relationships with federations, rights holders, sponsors and event organisers, Andrew takes care of the majority of the company’s tendering and pitching activities.

John has been involved in the events industry since the early 1980s and acquired Dataflow in 2013. He is involved with every aspect of the business and would be your first point of contact for a new enquiry. Prior to Dataflow, John owned the event management company, Vantage Point, which he sold in 2020. The focus moving forward is to expand our client base for both our delegate registration and sponsor ticket management capabilities. Outside of the office, John is a keen golfer and tennis player.

Michael Flynn founded DataPOWA in 2017 after seeing first hand the difficulties in the sports sponsorship sector and identified digital solutions via data science and artificial intelligence, conceiving and producing SaaS products; POWA index, POWA tracker and FanPOWA.  Michael has over 30 years of sponsorship & marketing experience, including over 20 years in digital marketing. He was responsible for Bass Brewers’ multi-award winning Carling Premiership sponsorship prior to heading up digital marketing agency Fast Web Media. Here he won numerous industry awards for clients including the Premier League, Bravissimo & Molson Coors as well as awards for FWM’s own revolutionary technology, WeatherFIT, and a personal award for North West Entrepreneur of the Year 2014. 

Having previously worked as a corporate lawyer in London and Sydney, Tom co-founded Rewards4 in 2010.  

As well as his leadership and strategic role within the business, Tom is principally responsible for:

• Sales to new partners & B2B promotion of the Rewards4 platform
• Account management of the Company’s key sports partnerships
• Account management of the Company’s key commercial partnerships
• Working with the commercial teams of our sports partners to advise on the use of their loyalty programme (including to help support and activate their commercial partnerships).

Dawn Flaherty is our Business Development Director, UK and Australasia. Dawn is a Scottish National who has been living and working in the UAE for 20 years. Dawn attended high school in the UAE before returning to Scotland for further education in Communications and Journalism. Upon completing this, Dawn arrived back in the UAE shortly thereafter to progress her career.

Dawn is a Sponsorship and CSR specialist with an MBA in Sports Management. She has previously worked as a Sponsorship Manager in the UAE for a major brand for more than 8 years, thus she has extensive knowledge of the industry in the GCC as well as the local and regional business culture.

Dawn is Director, Business Development and Customer Support in the UAE and Gulf Region for Sponsorium. As a Sponsorship and CSR professional first, Dawn is able to support you through our expert software.

Paul Kim is the Chief Marketing Officer for TicketManager, an enterprise SaaS platform that helps companies manage and track their investments in business-building live event inventory, including tickets, premium seating/suites and hospitality assets.

Paul is responsible for driving overall awareness, growth and customer retention for the organization. He leads all marketing efforts, including strategy, planning, operations, content, demand generation, brand, analytics and communications.

A Southern California native, Paul has helped shape TicketManager’s transformation from early-stage start-up to its growth stage of more than $15M in annual recurring revenue (ARR), including multiple rounds of funding and the company’s multimillion-dollar acquisition of Sports Systems.

Mattias has an extensive background in Sales and Marketing in big global companies.

Currently Mattias is leading the sales and marketing organisation in the global expansion of vVenues.

vVenues is a Brand Experience Platform for your Virtual and Hybrid events. It´s a canvas for your brand and your experience.

Whether you are creating a hybrid or virtual event, onboarding, training or showroom, it should be an interactive experience and not a regular video conference.

vVenues offers a solution with unlimited creative freedom. This is the only tool available that gives you a full screen canvas that can be structured in any way.