How far behind is the sponsorship industry in creating a diverse & inclusive workforce – and how can we accelerate change?
For the latest in our #ESAbreakfast series of industry events, ESA will come together with Hill+Knowlton Strategies to host a panel event discussing diversity and inclusion in the European sponsorship community.
While other aspects of the sports, entertainment, media and marketing ecosystems have been working hard to improve the diversity of their communities, there has not been a meaningful push on this from the sponsorship industry.
This event will explore how sponsorship professionals can make meaningful changes to encourage a more diverse workforce, featuring panellists who have already implemented successful D&I initiatives in the sports and creative sectors.
Speakers:
Haydn Corrodus is a founding partner of We Are Stripes, which works to increase opportunities in the creative industries for people from diverse ethnic backgrounds. He is also a Tech Champion for The Arts Council and has worked with brands such as Coca Cola and Unilever on award-winning experiential, social and digital marketing campaigns.
Claire Parnell is founder of OnSide Communications and has worked in the sport industry for over 17 years, spending nine years at Nike in both European and UK Communications Director roles. A mother to a young daughter, Claire is building MiSc (Mums in Sport Community), a new network for women in the sport industry to support each other as they balance career with family life and personal growth. @ParnellClaire
Katie Traxton is an ESA Board Director and Managing Partner of Marketing Communications at WeAreFearless, an integrated sports and entertainment agency with consumer neuroscience and psychology at its core.
Adrian Walcott is Managing Director of Brands with Values. Adrian previously spent 20 years in marketing at Eurostar and Barclays, and is a co-founder of BAME20/20, a social enterprise which focuses on encouraging more people from diverse ethnic backgrounds into the marketing, media and communications sector.
Emma Wright is Associate Director at Hill+Knowlton Strategies’ sports and partnership marketing team, working with adidas, Oculus and Activision. Emma is also founding partner of H+K Better Impact and co-chair of Proud and Palace, Crystal Palace FC’s official LGBT supporters’ group.
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Book here:
*Please visit Our Members for the list of ESA Members*
Places are limited to this event and allocated on a first-come, first-served basis. Maximum attendees per member company as per your 2019 ESA Membership Level, with any further bookings to be automatically placed on the wait-list.
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***Parts of this event will be filmed by ESA for marketing purposes***
