Special Guest: Zoe Harkness, Head of Training, Thinkbox
One of our industry’s many tendrils is the sponsorship of TV programmes. There are many reasons why a sponsor might choose this avenue to project its brand or services to the many different (and often massive) audiences offered by commercial television. There is no better organisation than Thinkbox, the marketing body for TV advertising in the UK, to take us through exactly what TV sponsorship involves, offers and delivers, so, we are thrilled to welcome Zoe Harkness, Thinkbox’s Head of Training, as our keynote speaker for this educative session.
Please join our Diploma students for what promises to be a rewarding hour learning more about an area of sponsorship that is often left to media agencies, but is essential knowledge for sponsorship specialists.
Visit here to find out more about our annual ESA Diploma course.
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(ESA Diploma seminar recordings are reserved exclusively for students and are not made available to ESA members.)
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