Member News

At a recent meeting The European Tour Board confirmed a decision to carry out a full review of their strategy. The Strategic Planning Programme is being led by a steering committee comprising European Tour Chief Executive George O’Grady, Chief Operating Officer Keith Waters and Financial Director ... read more

BMW and The European Tour today announced a four-year extension to their current partnership through to the end of the 2018 season. The agreement not only covers the German car manufacturer’s sponsorship of three tournaments on The European Tour – the flagship BMW PGA Championship at Wentworth ... read more

Two Circles, the data-driven sports agency that specialises in driving commercial growth for sports rights holders, has won the highly coveted Agency of the Year title, sponsored by Colouration, at the BT Sport Industry Awards held last night in London. The agency triumphed in what is one of the ... read more

Engagement agency, Limelight Sports, is set to re-launch Home Run this summer with Fitness First signing as the title partner of the innovative commuter running experience. Fitness First Home Run, created and delivered by Limelight Sports, will provide commuters with a safe, guided running network, ... read more

PHAR Partnerships is pleased to announce the expansion of its Insight division with two new appointments. Marcus Treacy has joined as an Account Director, following spells as an Operations Consulting Analyst at Deloitte and more recently at G4S where he was brought in shortly before the 2012 ... read more

Fuse Sport + Entertainment, part of the Omnicom Media Group, has been appointed by Royal London, the UK’s largest mutual life and pensions company, to handle the activation of Royal London’s one-day cricket sponsorship. The agency, which last month won the Sponsorship Agency of the Year title at the ... read more

The European Challenge Tour will once again be growing golf around the world when the inaugural Azerbaijan Open Challenge marks the first professional golf tournament held in the country, which lies south of Russia next to the Caspian sea. The addition of the €300,000 tournament, which will be held ... read more

Slingshot Sponsorship announces that Alex Howells will be joining its London office as an Account Director to head up the agency’s new sport division, as it seeks to drive its ‘creative commercialisation’ concept to rights-owners within the sports industry. Howells takes up the position at ... read more

Havas Sports & Entertainment (HS&E), the brand engagement network of the Havas Group, is pleased to announce the appointment of Tove Okunniwa as the new CEO of Havas Sports & Entertainment UK. A creative and experienced marketing and sponsorship professional, Tove will be responsible ... read more

Premiership Rugby today announced that GUINNESS® is continuing its commitment to the 12 Aviva Premiership Rugby clubs for the 2014/15 season. GUINNESS, which has a rich heritage in English domestic rugby, will continue as the Official Beer and Official Responsible Drinking Partner of Premiership ... read more

Trek, one of the biggest bicycle manufacturers in the world is to sponsor London Duathlon. The run-bike-run event which takes place in Richmond Park, London on 14 September is the biggest Duathlon in the world, with public places in the 2014 event already sold-out. London Duathlon was acquired last ... read more

To celebrate Easter at Thorpe Park, Space is bringing Angry Birds to life with an experiential event at the Resort over Easter weekend. The Big Easter Hunt supports the launch of ANGRY BIRDS LAND, and teases the Angry Birds 4D animation experience and themed land opening at THORPE PARK Resort next ... read more

PREMIERSHIP RUGBY today welcomed an exciting new era for European club rugby with the confirmation of the European Rugby Champions Cup and the European Rugby Challenge Cup as the elite European rugby competitions from the 2014 / 2015 season onwards. "We are looking forward to our clubs being part ... read more

Havas Sports & Entertainment (HS&E), the brand engagement network of the Havas Group, are pleased to announce the appointment of Bruno Baracho as Managing Director for the network’s office in São Paulo. A senior communications professional, Baracho brings to HS&E over 14 years of agency ... read more

• Ryder Cup Ambassador Alan Hansen launches Ryder Cup Practice Day programme, which begins with Tartan Tuesday • Tickets on sale through http://www.rydercup.com/ The 2014 Ryder Cup Ambassador Alan Hansen today launched the event’s action-packed Practice Day programme. He also announced a new ... read more