Career Top Tips: We recently spoke to ESA Future Leaders Board (FLB) member Joe Ogden about how he got into sponsorship and asked him to share some words of wisdom. Getting into Sponsorship - Five Career Tips I found myself in the same position as many graduates when I left University a few years ago. I knew what I didn’t want to do, but I didn’t know much more than that! I’m now working in the sport, arts and sponsorship division of Four Communications and want to give you some advice, ... read more
Blogs
Diageo and rugby – a sponsorship match made in heaven
Member Spotlight: Diageo is a world leader in beverage alcohol and owns brands that include, amongst others, Johnnie Walker, Baileys, Smirnoff and Guinness. As a global company, Diageo employs more than 28,000 talented people, and their products are sold in more than 180 countries around the world. Diageo brand Guinness is the #1 stout in the world and sells over 90 million litres per year. Guinness is also inextricably linked with the sport of rugby and Rory Sheridan, Diageo Head ... read more
Dorna Sports & the FIM Road Racing World Championship Grand Prix (MotoGP™)
Member Spotlight: Dorna Sports is an international sports management, marketing and media company that was founded in 1988. With its HQ in Madrid, and further branch offices and/or subsidiaries in Barcelona, Rome, Amsterdam and Tokyo, Dorna has been the exclusive commercial and television rights holder for the FIM Road Racing World Championship Grand Prix (MotoGP™) since 1992. MotoGP™ is the world’s premier motorcycling championship, comprising 18-rounds across 15 different countries. ... read more
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