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ESA Archives
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White Paper – Winning with Data: How GIANTX and Shikenso Built a Sponsor Value Engine
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XVII Sport Sponsorship Barometer & Trends in Sport Business – SPAIN – SPSG Consulting
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ESA Breakfast – Get Out In Front: 2025 Sponsorship Trends – 21 January 2025 [presentation]
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ESA Breakfast – Get Out In Front: 2025 Sponsorship Trends – 21 January 2025 [video]
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2025 ESA Sponsorship Trends Research
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The Norwegian Sponsorship and Event Market 2024
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2024 Environmental Sustainability: Expectations of the Sponsorship Industry
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Sponsorship Sentiment Tracker Wave 18 (December 2024)
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ESA Sponsorship Sentiment Tracker (all waves)
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Nurturing Lifelong Fandoms – Two Circles
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#ESAbreakfast | Paris 2024 reflections with Team GB and ParalympicsGB – 26 November 2024
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#ESABreakfast with MKTG | The Power of Sport and Music as Escapism – 13 November 2024
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#ESAevent | A $200 billion sleeping giant – how brands and publishers are harnessing the power of gaming culture – 31 October 2024
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#ESAevent | A $200 billion sleeping giant – how brands and publishers are harnessing the power of gaming culture – presentation slides – 31 October 2024
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#ESABreakfast | B2B Sponsorship and the Human Factor – presentation slides – 2 October 2024
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#ESABreakfast | B2B Sponsorship and the Human Factor – 2 October 2024
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The Future of Corporate Hospitality Report 2024
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#ESA Event | The Future of Corporate Hospitality – 24 September 2024
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Fan Intelligence Index 23/24 – Ear To The Ground
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#ESA Masterclass | Building a High-Performance Culture – 11 September 2024
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MKTG Trends Report 2024 powered by Decoding 360
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#ESA Webinar | How Olympic sponsors stay top of their game – 1 August 2024
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[Members only] #ESAwebinar | Sponsorship Under Fire: Navigating Crisis – 24 July 2024
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2024 ESA AGM | 17 July 2024, London
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ESA AGM July 2024 | ESA Team and Board presentation
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ESA AGM July 2024 | Chair’s Report for the year ended 31/12/2023
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ESA AGM July 2024 | Treasurer’s Report for the year ended 31/12/2023
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#ESA Webinar | From The Halfway Line: Sponsorship at EURO 2024 – 25 June 2024
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ASN: Asia Market Analysis 2023
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#ESAevent | Setting The Stage: What the 2024 Sponsorship Trends Mean for Arts, Culture & Entertainment – 29 May 2024
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Fuelling Fan Growth with AI – Two Circles
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#ESABreakfast with Wasserman Music | In Tune: Creating Unforgettable Sponsorship Moments in Music – 25 April 2024
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#ESAwebinar | From Wimbledon to Lapland: Transforming Sponsorship with Artificial Intelligence – 21 March 2024
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ESA Sponsorship Market Overview 2024
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#ESAevent | ESA 2024 Sponsorship Market Overview with Nielsen Sports – 7 March 2024
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#ESABreakfast slides | The Changing Face of Not-for-profit Sponsorship – 21 February 2024
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#ESABreakfast event | The Changing Face of Not-for-profit Sponsorship – 21 February 2024
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#ESABreakfast event | Time for Action with Sport Sponsors Climate Pledge – 23 January 2024
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2024 ESA Sponsorship Trends Research
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#ESAbreakfast event | New Horizons: 10 Trends to Shape Sponsorship in 2024 – 17 January 2024
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2023 ESA Awards Arts & Culture Sponsorship – Charitable Organisations WINNER – Innis & Gunn Brewing X The Royal Edinburgh Military Tattoo 2 Scottish Icons
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2023 ESA Awards Best Use of Cutting-edge Technology HIGHLY COMMENDED – Using Tech to Enhance the Fan Experience and Unlock Brand Growth
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2023 ESA Awards Best Use of Digital Channels WINNER – Castrol Game Changers
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2023 ESA Awards Best Use of ESG & Purpose-led Sponsorship – Non-sport WINNER – Allianz + Women’s Aid #TheWorldsStrongestWomen
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2023 ESA Awards Best Use of ESG & Purpose-led Sponsorship – Sport HIGHLY COMMENDED – AIG | Support for Drummo
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2023 ESA Awards Best Use of ESG & Purpose-led Sponsorship – Sport WINNER – State of Play
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2023 ESA Awards Best Use of Measurement & Insight WINNER – VodafoneZiggo & Blauw Sponsoring Insights: Continuous Impact Tracker
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2023 ESA Awards Best Use of PR Outside Soccer WINNER – The Masterpiece
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2023 ESA Awards Esports & Gaming Sponsorship WINNER – EXCEL ESPORTS and EE
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