News

Barclays has today been named the official banking partner of the Rugby Players’ Association (RPA), signing a three-year partnership. The multi-year deal will provide all RPA members with a dedicated banking service assisting with their retail banking needs. In addition, new members arriving from ... read more

             The European Tour and Sky Sports extend their partnership until at least 2022 The agreement will see the biggest and best events from the European Tour broadcast exclusively live across Sky Sports’ platforms, including The Ryder Cup in 2020 and 2022 Sky Sports and the ... read more

Training means something different to everyone, but lays the foundation for excellent performance no matter the sport or fitness goal. Under Armour’s DNA is rooted in training and this new global Train campaign, “Will Makes Us Family,” is Under Armour’s modern expression of training and its ... read more

OPRO, the world’s largest manufacturer of the most technically advanced mouthguard, announced an official partnership with Wrestling Canada Lutte, the national governing body for Olympic style wrestling in Canada. The long-term deal will see OPRO provide mouthguards to all national teams, in line ... read more

Jackie Fast was announced yesterday alongside a new batch of ambitious entrepreneurs for the hit BBC realty TV show The Apprentice. Last year the popular show saw an average of 6.5m people tune into the final and is one of the highest rated reality TV shows in Britain. This is the first time in ... read more

Entrepreneur Jackie Fast announces the launch of her new drinks brand REBEL Pi, introducing rare Canadian ice wine to Britain After taking a year off following the sale of her successful sponsorship agency Slingshot Sponsorship to The Marketing Group and publishing her bestselling business book ... read more

The 2019 OVO Energy Women’s Tour will feature six stages for the first time in the event’s history, giving cycling fans in Britain an extra chance to see the world’s best riders racing on UK roads. The prestigious event, launched by SweetSpot Group in 2014, will grow from its present five days ... read more

Agency Reimagines Sports Practice to Help Clients Drive Value for Investments, Responds to the Realities of Today’s High Stakes Reputation Environment Building on its long heritage of delivering impactful sports communications programs for brands, teams, leagues and governing ... read more

Global industry leader renowned for innovation and entrepreneurial mindset to lead the company in key growth regions Marketing and business transformation company Engine today announced the appointment of Jim Moffatt as CEO of the company’s Europe and Asia Pacific operations. Jim will join ... read more

UK sports business publisher Digital Sport - part of the Snack Media family of titles - and leading sports data analysis company Sportradar have announced a partnership to bring cutting-edge events to industry professionals in central London this autumn. As the business of sport becomes ever more ... read more

In 2017, growth in player registration in African nations (excluding South Africa) was 66%, against an overall global increase of 27% Rugby is developing at an unprecedented pace in Africa. The popularity of the sport is booming all over the continent, and APO Group (www.apo-opa.com), the leading ... read more

         UPS, the world's largest package delivery company, has been named the “Worldwide Supplier of the Ryder Cup.” The partnership agreement begins with the 2018 Ryder Cup, which will be contested at Le Golf National in France from September 28-30, and extends through the 2020 Ryder Cup at ... read more

CAA Sports, a division of leading entertainment and sports agency Creative Artists Agency (CAA), announced today that veteran marketing executive Rachel Conlan has joined the agency.  Based in London, Conlan will work closely with colleagues in CAA Sports’ industry-leading Property Sales, Brand ... read more