What’s your name and position within the organisation? Mark Covington, CEO of SNAP Sponsorship How did SNAP Sponsorship come to work with Rights Holders and Brands? What ‘bigger picture’ did this relationship seek to meet? My own rugby club started a journey to redevelop the clubhouse to ... read more
Blogs
Member Spotlight: SPORTS MARKETING SURVEYS INC. (SMS INC.)
What’s your name and position within the organisation? Richard Payne: Director – Sports Accounts Can you tell us in less than 100 words what your company does? SPORTS MARKETING SURVEYS INC. is an experienced and focused sports research agency, working with clients from across the full ... read more
Grassroots manoeuvres – eSports’ next big play?
Aside from the centuries of cultural and societal popularity, the size of football’s global grassroots game comes from a much simpler, universal truth: it’s remarkably low maintenance. Everyone with a ball is a footballer and whether it’s on Hackney Marshes, or one of the 200 Powerleague or Goals ... read more
ESA Chairman in attendance at SBC Sponsorship Forum and SportsPro The Brand Conference
Andy's 'ESA Duty' chat by Andy Westlake - ESA Chariman It’s been a busy couple of weeks on ESA duty. First up, we were very excited to be invited to be part of the SBC Sponsorship Forum - it was a great day at the Hilton Olympia and provided an opportunity for a broad range of stakeholders ... read more
How to enter the 2019 ESA Awards – our judges’ views on what works and what doesn’t!
Make your ESA Awards entries count! Whilst Awards entries are very familiar to some, the judging criteria remains a head scratching mystery to others. Thus, ahead of the 2019 ESA Awards ceremony, taking place on Thursday 28th February 2019 at Café de Paris, London, we’ve asked a couple of our ... read more
Member Spotlight: POWA index
What’s your name and position within the organisation? Michael Flynn, CEO & Founder of dataPOWA and the engine POWA index. Can you tell us in less than 100 words what your company does? DataPOWA has conceived and produced the POWA index, the sponsorship scout for the sports industry. It’s ... read more
SportsPro TBC 2018 Speaker Q&A with Nick Speakman
From parody to powerhouse: Nick Speakman discusses the rise of SPORF SportsPro caught up with Nick Speakman, Founder and Head of SPORF, to discuss the ever-changing social media landscape and how success is measured in the industry, ahead of the ESA partner, SportsPro TBC 2018 conference to learn ... read more
ESA Chairman, talks Sports Sponsorship on BBC Radio 5 Live’s Wake Up to Money Business of Sport
Andy Westake, ESA's Chairman, discusses sports sponsorship with Sean Farrington of BBC Radio 5 Live Listen to Andy Westlake as he joins Carolyn Radford, CEO of Mansfield Town and Nick Pink, CEO of England Golf to talk sports sponsorship with BBC Radio 5 Live presenter Sean Farrington in this studio ... read more
How did the 2018 FIFA World Cup in Russia and the 2018 Winter Olympics in Pyeongchang fare for Sponsors?
Which sponsors won at the 2018 FIFA World Cup in Russia? by Charlie Staerck - ESA According to Adweek 1 and MPVindex, adidas was amongst the top performing brands at the World Cup. adidas generated almost 43 million engagements and over $63million in social value via its jersey logo and stadium ... read more
60 Seconds with… Jamie Macken
Jamie Macken ESA Board Director and Deputy Managing Director at Core Sponsorship Hi Jamie, we’re pleased to be able to welcome your appointment to the ESA BoardThank you, I’m delighted to have been appointed. In my role, I hope to be a voice for non-UK members around the areas of policy, ... read more
Member Spotlight: RNLI
What’s your name and position within the organisation? Hi, I’m Katie Beney. I’ve been Senior Corporate Manager at the Royal National Lifeboat Institution (RNLI) for nearly two years. For the first time in its 194 year history, the RNLI is making some of its assets available to commercial partners ... read more
Member Spotlight: Onside Law
What’s your name and position within the organisation? Joe Tompkins – Senior Associate at Onside Law I’m a commercial sports lawyer who advises clients across several major sports, with a particular focus on cricket, rugby, cycling and football. My main focus is advising rights holders on ... read more
Member Spotlight: Connect Marketing Services
What’s your name and position within the organisation? I am Kazeem Abimbola, Managing Director of Connect Marketing Services Limited, a Sponsorship and Experiential Marketing agency located in Africa’s largest commercial hub, Nigeria. Connect Marketing Services creates experiences that help ... read more
ESA Arts Sponsorship Certificate 2018 – Deep Dive
ESA Arts Sponsorship Certificate course Director Peter Raymond explains the role of sponsorship within the arts and culture industry: What is the ESA Arts Sponsorship Certificate? The Arts Certificate is the industry’s only formal training course for those wishing to practice in private ... read more
Member Spotlight – Underbelly
What’s your name and position within the organisation? I’m Mary Gleeson, Head of Brand Partnerships for Underbelly. Underbelly is a Rights Holder in the entertainment sector producing a number of live events and festivals across the year. In 2018, we will produce 8 live events in London and in ... read more
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