Industry and Member News

La-Z-Boy. Birmingham. 25 April 2022. Pictured are Kevin Wilson President La-Z-Boy International and Brett Gosper head of NFL Europe. Picture by Simon Hadley/ www.simonhadley.co.uk La-Z-Boy has ... read more

The Edinburgh International Festival and the Scottish Government welcome the Ukrainian Freedom Orchestra for a special free concert at the Usher Hall on Saturday 6 August at 2pm The newly formed ... read more

OPRO, the world's largest manufacturer of the most technically advanced mouthguard, today announced the renewal of its official licensing agreement with England Rugby. Photocredit: OPRO Mouthguards ... read more

Specialist sports travel operator Sportsbreaks.com will be the presenting partner of this year’s Tour Series, Britain’s leading televised cycle race series. The series begins next week in ... read more

Double Dutch is joining the sponsorship line up for the International Wine and Spirit Awards (IWSC) 2022. The award-winning premium innovator in the spirits and mixer market will be the exclusive ... read more

The World Olympians Association has responded to an appeal for help from Ukrainian Olympians by launching the #OlympiansforUkraine appeal.  Money raised will be used both to help Ukrainian ... read more

Integrated marketing agency, CSM Sport and Entertainment (CSM) has today announced a new partnership with Switch the Play Foundation, an organisation that supports, educates, and develops athletes, ... read more

Partnership will enhance development of golf at all levels in the United Arab EmiratesAgreement includes minimum of two Challenge Tour events per year in the country30 spots per event will be given to ... read more

Innovative businesses in the sports industry combine forces to deliver hospitality experiences to the Tour of Britain, the Women’s Tour and the Tour Series Picture by Simon Wilkinson/SWpix.com - ... read more

The volume of sponsorship deals reported in Ireland in Q1 2022 increased at its fastest rate in 7 years to grow by 43% on the same period last year, while 3 in 4 Irish adults currently have a sponsor ... read more

Award-winning sports and entertainment marketing consultancy, Right Formula, has been appointed by Craft 1861 to lead the wellness brand’s activations across its growing sports sponsorship ... read more

Sky Ireland launches new Women’s National Team campaign ahead of WWC Qualifier Photocredit: Sky Photocredit: Sky Sky Ireland has today launched a brand-new campaign to celebrate their ... read more

Mitch Strong has joined the Live Nation UK Sponsorship Division as VP of Sales, Media Agencies. In the newly created role, Mitch will work closely with media agencies to develop brand partnerships ... read more

Fountain Secures Presence at 28 UK Music Festivals Demonstrating the Brands Commitment to the Music Industry Fountain Worldwide Ltd, today announced an expansion and extension to their UK festival ... read more

World Bicycle Relief will be an official charity partner of the Tour of Britain, Britain's biggest professional cycle race, in 2022. World Bicycle Relief delivers specially designed, locally ... read more

Ben Murphy of Great Britain performs during training day at the first round of the Red Bull Air Race World Championship in Abu Dhabi, United Arab Emirates on February 1, 2018. Photocredit: AIR ... read more

The world’s only Monegasque racing team partners with health and wellness industry leader, Craft 1861, becoming the first Formula E team partner from the CBD sector.Physical and Mental ... read more

Jerome Anthony Barnes © Mihaela Bodlovic From 5 – 28 August 2022, Edinburgh International Festival celebrates its 75th anniversary, and 75 years of bringing world cultures together, with a ... read more

Stranraer will welcome Britain’s leading male and female cyclists when it hosts the Tour Series, the fun, free and family-friendly cycling event, in May. The Toon will host round four of the ... read more

TALIS is a premium closure for spirits and fortified wines Sponsorship deal brokered by Reg&Co  The high performing bartop for luxury wines and spirits brands, Talis by Cork Supply, are ... read more