Reg&Co, The Radio Academy’s appointed sponsorship agency, has secured a partnership with Insanity Group for the UK radio and audio industry charity. Rylan will host the 2023 ARIAS The global ... read more
Industry and Member News
Influence Sports & Media and Populate Social join Mongoose Group
Mongoose Group, part of MISSION Group plc, bolsters offering with the acquisition of Influence Sports & Media and Populate Social The recently created Mongoose Group, as part of the MISSION ... read more
Naming rights partnerships result in 30 per cent uptick in brand awareness after first year
As marketers consider how to get bang for buck on their budgets in 2023, new research into the effectiveness of naming rights partnerships reveals that brands experience a 30 per cent increase in ... read more
Edinburgh International Festival celebrates our capital city of Edinburgh on St Andrew’s Day
Edinburgh International Festival celebrates St Andrew’s Day by releasing Edinburgh is a Story, a 30-minute film showcasing Edinburgh, and artists, from this year’s 75th International Festival, ... read more
Paris 2024 prepare to open ticket registration
From tomorrow (Thursday 1 December 2022), fans of Team GB will have their very first opportunity to register for tickets for the Paris 2024 Olympic Games. With just over 600 days to go until ... read more
Ear to the Ground releases 22/23 edition of Fan Intelligence® Index
Global creative agency, Ear to the Ground, has launched the 22/ 23 edition of the Fan Intelligence® Index, which is their annual report ranking the top 30 most culturally relevant brands in sports, ... read more
Rosalin Kuiper becomes Musto’s newest Ambassador prior to the Ocean Race
Dutch sailor Rosalin Kuiper joins Musto’s roster of international sailing ambassadorsKuiper will be only Dutch sailor in The Ocean Race, co-skipper on Malizia - SeaexplorerStrengthens Musto's ... read more
Climate change mitigation research unites sports federations
The International Floorball Federation (IFF) has joined biathlon and athletics in a project aiming to explore how their respective sports can adopt more practices to mitigate their impact on climate ... read more
AXA and Liverpool FC launch the second instalment of ‘In Safe Hands’
Official Training Partner of Liverpool FC releases a tutorial video about testicular cancer self-examination Campaign focuses on early cancer detection and self-examination AXA, the Official ... read more
Istanbul to host WOA World Olympians Forum 2023
The third WOA World Olympians Forum will be hosted by the city of Istanbul next year. The World Olympians Forum (WOF) brings together Olympian representatives from all five continents to discuss and ... read more
DP World Tour Championship and Emirates extend partnership
The DP World Tour Championship, Dubai and Emirates have agreed a five-year extension which will see the airline continue as a premium partner of the DP World Tour’s season-ending event until at least ... read more
Playinnovation and 4Global recognise unsung community sport heroes through support for
London Sport Awards 2023
London Sport is delighted to welcome Playinnovation and 4Global to a growing roster of organisations showing their support for community sport and physical activity, through sponsoring the London ... read more
Taylor, Tubridy & Bono star in Onside’s 2022 Most Admired
Katie Taylor, Ryan Tubridy and Bono topped their respective fields in sport and entertainment, and collectively made up the top three most admired Irish sports, broadcast, and music stars overall in ... read more
Phil Cooper joins CSM Sport & Entertainment as Director, Rights
CSM Sport & Entertainment (CSM) is pleased to announce the hire of Phil Cooper as Director – Rights. Phil joins CSM from 16NinetyTwo Sports Management where he was Head of ... read more
Tour of Britain 2023 to finish in Wales as long term agreement unveiled
The Tour of Britain, the UK’s biggest professional cycle race, will finish in Wales in 2023 as part of a new long-term agreement organisers SweetSpot have today unveiled with the Welsh ... read more
Arrow McLaren SP Adds NTT DATA As Lead Partner On Its No. 6 Car Beginning In 2023
McLaren Racing and NTT DATA today announced a multi-year partnership with Arrow McLaren SP beginning with the 2023 NTT INDYCAR SERIES season on the No. 6 NTT DATA Arrow McLaren SP Chevrolet, driven by ... read more
Kore Software announces launch of Portfolio Optimization Platform
KORE Software is proud to announce the launch of their latest product and only solution of its kind, the Portfolio Optimization Platform. After the acquisition of Hookit in February of 2022, the ... read more
Melanoma Fund partners with SQN for sport PR drive
The Melanoma Fund, a charity that raises awareness on how to prevent and detect skin cancer, has recruited the services of Henley-based agency SQN to boost its sport-focused PR efforts. The ... read more
NFL names Lucy Roberts Hartley as its new Marketing Director in the UK
The National Football League has appointed Lucy Roberts Hartley as its new Marketing Director in the UK. Following three sell-out NFL UK International Games in London during October 2022, Roberts ... read more
Unprecedented number of sailors wearing Musto for Route du Rhum
A record number of sailors have chosen Musto for the iconic Route du Rhum, the 3,542 mile, solo race from St Malo France to Guadeloupe, which starts on 6 November 2022. Included in the line-up of ... read more
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