DataPOWA will play a prominent role as Event Partner of the 2023 ESA Awards after renewing its partnership with the European Sponsorship Association (ESA). Europe’s most prestigious sponsorship awards ceremony will take place on 9 March in London with the support of DataPOWA, the leading ... read more
ESA News
European Sponsorship Association launches ESA Fellowship
To celebrate its 35th anniversary in 2023, the European Sponsorship Association (ESA) is launching a new honour – the ESA Fellowship. Nominations opened today as ESA began the process of recognising long-serving leaders who have made an outstanding contribution to the sponsorship industry. ... read more
Rights Holders urged to raise their game on due diligence to guard against damaging partnerships
Companies selling sponsorship rights have been challenged to do more to protect themselves from partnerships that could damage their reputation or their finances. More than nine in 10 respondents (91%) in the latest ESA Sponsorship Sentiment Tracker (SST) answered yes to the question: ‘Should ... read more
European Sponsorship Association announces 2023 ESA Awards shortlist
Brands, rights holders and agencies from across Europe are in the running for recognition in Europe’s most prestigious sponsorship awards. The 2023 ESA Awards ceremony in London on Thursday 9 March will provide a panoramic view of the sponsorship industry and demonstrate the power of partnerships ... read more
Confidence remains at highest level as sponsorship industry braces for challenging winter
The ESA Sponsorship Sentiment Tracker (SST) has revealed that confidence in the health of the industry is at its highest level since the COVID-19 pandemic, peaking at 7.5 out of 10 in Wave 15 (see below). But the survey also revealed extensive concerns about the cost-of-living crisis. The SST is ... read more
ESA Diploma 2022 results announced
The European Sponsorship Association is extremely proud to announce the results of the 2022 ESA Diploma. Another 51 successful students have joined the ranks of nearly 600 contemporaries who have achieved the industry’s premier qualification since 2012. The class was led by Faisal Samarrae, an ... read more
European Sponsorship Association launches 2023 ESA Diploma
The European Sponsorship Association (ESA) is delighted to announce the launch of the 2023 ESA Diploma, which will begin its 12th year as the industry’s premier and most prized qualification in January. Enrolment is now open and all candidates wishing to qualify for a significant discount on ... read more
European Sponsorship Association launches 2023 ESA Awards
After the glittering ceremony of 2022, the ESA Awards will return in 2023 with a goal of being bigger and more inclusive than ever. The European Sponsorship Association (ESA) turns 35 next year and the 2023 ESA Awards in London on Thursday 9 March will be a truly universal celebration of the best ... read more
SQN named as inaugural partner of ESA Diploma Alumni Society
Sponsorship and communications agency SQN has been named partner of the inaugural European Sponsorship Association (ESA) Diploma Alumni Society symposium, taking place in London on Wednesday 29 June. The event ‘Sponsor like you give a damn – Is it time to create a new marketing model?’ will put ... read more
European sponsorship market rises by 17.8% in 2021 ESA Sponsorship Market Overview finds
The European sponsorship market recovered in 2021 after a lean 2020 which saw it declining by 23%, shrinking for the first time in almost a decade. Whilst not returning to pre-COVID-19 levels, there have been welcome shoots of recovery in the market, with European countries having successfully ... read more
Rights Holders show greatest optimism in latest ESA Sponsorship Sentiment Tracker
The latest results of the ESA Sponsorship Sentiment Tracker (SST) showed a minimal rise in confidence in the health of the industry, returning to Wave 12’s score of 7.5 out of 10 in Wave 14 (see below). Rights holders were unusually the most optimistic, with their level of confidence rising from ... read more
Europe’s best sponsorship campaigns celebrated at gala ESA Awards ceremony
Europe’s best sponsorship campaigns celebrated at gala ESA Awards ceremony The great and the good from Europe’s sponsorship industry gathered in Central London last night at the 15th annual ESA Awards ceremony, to recognise the best sponsorship campaigns of 2020/21. More than 350 ... read more
Investment in upskilling tails off in the midst of sustained confidence in the industry
The latest results of ESA’s Sponsorship Sentiment Tracker (SST) showed sustained confidence within the sponsorship community, reaching an average score of 7.4 out of 10, just 0.1 points down on previous Wave 12. Similar to previous waves, brands appear to be the most positive, with no change ... read more
Tickets on sale for 2022 ESA Awards in London
After a virtual ceremony in 2021, the ESA Awards will return to London in March 2022. The ceremony will take place at The Brewery venue on Thursday 10 March (7pm). Tables and individual tickets are now on sale with an early bird offer (saving £300 per table) available until Friday 7 ... read more
Shortlist announced for 2022 ESA Awards
Organisations from 10 countries are in the running for recognition in Europe’s most prestigious sponsorship awards – scheduled for a return to London in 2022. The 2022 ESA Awards will showcase a wide panorama of the sponsorship industry and demonstrate how brands, rights holders, agencies and ... read more
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