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NEWS
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ESA News

European Sponsorship Association launches 2023 ESA Awards

3 August 2022

After the glittering ceremony of 2022, the ESA Awards will return in 2023 with a goal of being bigger and more inclusive than ever. The European Sponsorship Association (ESA) turns 35 next year and the 2023 ESA Awards in London on Thursday 9 March will be a truly universal celebration of the best ... read more

Categories: ESA News, Press Releases

SQN named as inaugural partner of ESA Diploma Alumni Society

22 June 2022

Sponsorship and communications agency SQN has been named partner of the inaugural European Sponsorship Association (ESA) Diploma Alumni Society symposium, taking place in London on Wednesday 29 June. The event ‘Sponsor like you give a damn – Is it time to create a new marketing model?’ will put ... read more

Categories: ESA News, Press Releases

European sponsorship market rises by 17.8% in 2021 ESA Sponsorship Market Overview finds

31 March 2022

The European sponsorship market recovered in 2021 after a lean 2020 which saw it declining by 23%, shrinking for the first time in almost a decade. Whilst not returning to pre-COVID-19 levels, there have been welcome shoots of recovery in the market, with European countries having successfully ... read more

Categories: ESA News, Press Releases

Rights Holders show greatest optimism in latest ESA Sponsorship Sentiment Tracker

24 March 2022

The latest results of the ESA Sponsorship Sentiment Tracker (SST) showed a minimal rise in confidence in the health of the industry, returning to Wave 12’s score of 7.5 out of 10 in Wave 14 (see below). Rights holders were unusually the most optimistic, with their level of confidence rising from ... read more

Categories: ESA News, Press Releases

Europe’s best sponsorship campaigns celebrated at gala ESA Awards ceremony

11 March 2022

Europe’s best sponsorship campaigns celebrated at gala ESA Awards ceremony The great and the good from Europe’s sponsorship industry gathered in Central London last night at the 15th annual ESA Awards ceremony, to recognise the best sponsorship campaigns of 2020/21.  More than 350 ... read more

Categories: ESA News, Press Releases

Investment in upskilling tails off in the midst of sustained confidence in the industry

18 January 2022

The latest results of ESA’s Sponsorship Sentiment Tracker (SST) showed sustained confidence within the sponsorship community, reaching an average score of 7.4 out of 10, just 0.1 points down on previous Wave 12. Similar to previous waves, brands appear to be the most positive, with no change ... read more

Categories: ESA News, Press Releases

Tickets on sale for 2022 ESA Awards in London

20 December 2021

After a virtual ceremony in 2021, the ESA Awards will return to London in March 2022. The ceremony will take place at The Brewery venue on Thursday 10 March (7pm). Tables and individual tickets are now on sale with an early bird offer (saving £300 per table) available until Friday 7 ... read more

Categories: ESA News, Press Releases

Shortlist announced for 2022 ESA Awards

2 December 2021

Organisations from 10 countries are in the running for recognition in Europe’s most prestigious sponsorship awards – scheduled for a return to London in 2022. The 2022 ESA Awards will showcase a wide panorama of the sponsorship industry and demonstrate how brands, rights holders, agencies and ... read more

Categories: ESA News, Press Releases

First-ever ESA Diploma scholarship offers ‘gateway to a very exciting world’

11 November 2021

Applications are open for the first-ever ESA Diploma scholarship – a key part of the European Sponsorship Association’s commitment to cultivating diversity within the sponsorship industry. The scholarship – which will give the successful candidate free access to the industry’s most coveted ... read more

Categories: ESA News, Press Releases

European Sponsorship Association unveils DataPOWA as Event Partner for 2022 ESA Awards

10 November 2021

DataPOWA has renewed its partnership with the European Sponsorship Association (ESA) and is unveiled today as Event Partner of the 2022 ESA Awards. Europe’s most prestigious sponsorship awards ceremony returns to London early next year and DataPOWA, the leading sports marketing and data analytics ... read more

Categories: ESA News, Press Releases

Brand demands for sustainability credentials dramatically outstrip rights holder and agency priorities

19 October 2021

The latest results of the ESA Sponsorship Sentiment Tracker (SST) showed record highs, with confidence in the health of the industry peaking at 7.5 out of 10 in Wave 12 (see above). Sustainability shone through as a key topic for participants, especially those representing brands. Around ... read more

Categories: ESA News, Press Releases

Congratulations to the very successful ESA Diploma Class of ‘21

15 October 2021

The European Sponsorship Association is delighted to announce the results of the 2021 ESA Diploma, its largest-ever and most international intake, with candidates from 14 different countries (including 12 from South Africa and 11 from Ireland). A total of 87 students from the Class of ‘21 have ... read more

Categories: ESA News, Press Releases

A New Decade for the ESA Diploma – Enrolment for the Class of ‘22 now Open!

30 September 2021

The European Sponsorship Association, the membership body that aims to inspire, unite and grow a welcoming and diverse sponsorship industry, is delighted to announce the next ESA Diploma course commencing in January 2022. This marks the start of the Diploma’s second decade, having qualified ... read more

Categories: ESA News, Press Releases

ESA announces 2022 ESA Awards judging panels

16 September 2021

The European Sponsorship Association is thrilled to reveal the judging panels for the 2022 ESA Awards, the most prestigious sponsorship prizes in Europe. The panels are a who’s-who of the European sponsorship industry, featuring thought leaders and sponsorship experts from major rights holders, ... read more

Categories: ESA News, Press Releases

European Sponsorship Association launches 2022 ESA Awards

29 July 2021

After a record-breaking entry in 2021, the 2022 ESA Awards offers another chance to celebrate the best of the sponsorship industry in the face of adversity. The prestigious #ESAawards will again be organised by the European Sponsorship Association, whose mission is to inspire, unite and grow a ... read more

Categories: ESA News, Press Releases

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