News

CSM Sport & Entertainment, a global leader in the business of sport and entertainment, announced today a new active lifestyle business, CSM Active, providing CSM with an entry point and presence in the popular mass participation market, a sector which has significant growth potential. CSM Active is headed up by industry experts, Jon Ridgeon, Mark Whitehead and Richard Relton.  The team’s initial focus is on building a portfolio of owned events, through acquisition and organic development, ... read more

Aviva Community Fund film features Adams’ journey to the top with the support of her amateur club The most successful female boxer in British history has revealed how the family environment and support of her grassroots boxing club was influential in her journey to the top of the sport, as part of a new campaign from Aviva. Nicola Adams MBE has had her fair share of challenges on the road to stardom, but the support she has received along the way from Haringey Police Community Boxing Club ... read more

The International Cricket Council (ICC), the Dubai-based international governing body for cricket, has partnered with CSM Sport & Entertainment to provide its Associate & Affiliate Members (AMs) support to identify and increase non-ICC income streams. The philosophy behind the project is to empower members to use commercial revenue to grow the game in their countries and develop long-term success on the field of play. CSM will build a commercial and marketing playbook for AMs which ... read more

Limelight Sports Group, the leading global participation sport agency has agreed and received an investment boost from one of the UK’s leading media groups. DCT Ventures is the investment arm of leading media owner DC Thomson. In recent years the company has expanded into new sectors although this is its first investment in the sports sector. The investment will enable Limelight Sports Group to continue to execute its global growth strategy in the Active World. Limelight Sports has been ... read more

Alvaro Velasco staged a dramatic final day comeback to win the Cordon Golf Open, shooting an incredible eight under par 62 to seal a one-shot victory at Golf Blue Green de Pléneuf Val André. The Spaniard started his fourth round eight shots behind leader Alexander Knappe, but an outstanding back nine – which started with five birdies and an eagle in seven holes – coupled with the German’s struggles gave Velasco a three-shot lead coming down the last. The 35 year old bogeyed the last but ... read more

Alex Noren claimed his second European Tour victory of the season and the second Omega European Masters title of his career after the Swede overcame Australia’s Scott Hend on the first play-off hole in Crans-sur-Sierre Golf Club. The 34 year old began the day one shot behind his playing partner Hend but was at one stage of the day two shots clear following a superb five under front nine. A bogey at the 17th and a five under 65, however, meant he finished tied at the top with Hend on 17 under ... read more

André Bossert captured his first European Senior Tour title in fine style at the Travis Perking Masters, holding off the challenge of former Masters champion Ian Woosnam to emerge victorious at Woburn Golf Club. Bossert also had to deal with swirling winds and tricky conditions on the Duke’s Course, but the Swiss overcame every obstacle to produce the lowest round of the day – a three under par 69 – to claim a four-shot win over Woosnam and former French Open Champion Phillip Golding and ... read more

500-strong fleet of golf cars, utility vehicles and transporters to be supplied for global sporting event Ryder Cup Europe has extended its long-term agreement with Club Car, which will see the world’s largest manufacturer of small-wheel electric vehicles providing a fleet of more than 500 vehicles for The 2018 Ryder Cup at Le Golf National, on the outskirts of Versailles near Paris. Club Car, as the Official Supplier of the European Tour will provide a fleet of vehicles that includes golf ... read more

All welcome track side to support as teams battle it out around Canary Wharf street circuit Royal Bank of Canada V Series is set to return to Canary Wharf in London on Thursday, 15 September. This annual team cycling race, now in its second year, will once again bring the atmosphere and tension of the velodrome to Canary Wharf. For those missing out on the Olympics and success of our track cyclists, the event is free to spectators and gets underway at 18.30. Bringing together twenty ... read more

CSM Sport & Entertainment, a global leader in the business of sport and entertainment, announced today a new partnership with USA Rugby to help accelerate the growth of rugby in the USA.   Under the landmark partnership, CSM has become a minority shareholder and the exclusive commercial sales agent for USA Rugby’s commercial entity, Rugby International Marketing (RIM). CSM will bring its widely recognized international rugby experience and expertise to the USA Rugby business at a time ... read more

NAVY SHIRT REVEAL REINTRODUCES POPULAR COLOURS OF ENGLISH RUGBY England Rugby players Maro Itoje, Jack Nowell and George Kruis, plus England Women’s Rochelle Clark, Lydia Thompson and Vicky Fleetwood, today unveiled the new England Rugby 2016/2017 alternate kit from Canterbury. The kit sees a reintroduction of navy blue, a popular colour used in England kits over the last 25 years, alongside red and white. The front of the shirt sees a unique graphic of the St George’s cross feature ... read more

Six members of the Limelight Sports team have just completed the agency’s new Academy programme.  The Limelight Sports Academy programme was set up in 2015 to give employees the opportunity to learn more about the business and develop a greater overall understanding of all aspects of the agency’s work. It is an ongoing programme which enables people to join at different times of the year.  The Academy programme is now being rolled out globally and Limelight Sports’ Middle East and Australian ... read more

CSM Sport & Entertainment today wraps up its Rio 2016 Olympic programme after 22 days of spectacular sporting achievement and carnival atmosphere in Rio, and years of planning and preparation. CSM, a global leader in the business of sport and entertainment, which specialises in major quadrennial events, deployed more than 800 international and local staff across the Games. Since 2012 our teams have planned, created, built and delivered for more than 40 different clients at the ... read more

GlobalSportsJobs, the leading specialist digital media and talent acquisition platform for the international sports industry, has entered into a partnership with Alisports to support the Chinese online sports marketing firm’s domestic and international expansion plans. Under the terms of the agreement, GlobalSportsJobs will provide Alisports, owned by Chinese e-commerce giant Alibaba, with a range of digital talent acquisition solutions including the rights to advertise career opportunities ... read more

Cooper Tire Europe announced today it is now the official tyre partner of German Bundesliga team 1. FSV Mainz 05. The three-year partnership starts with Mainz’s first home game of the 2016/2017 season, against TSG 1899 Hoffenheim, on Sunday 11 September. The Cooper logo will be visible to both local fans and the wider television audience in Germany via extensive broadcast coverage. Cooper branding will appear on the football club’s LED advertising boards at their home ground, the OPEL ARENA – ... read more

Shirt reveal launches Canterbury’s ‘Only the Committed’ campaign England Rugby women’s kit unveiled for the first time England Captain Dylan Hartley, alongside fellow internationals today unveiled the new England Rugby 2016/2017 home kit from Canterbury at Twickenham Stadium. As part of the launch England players Maro Itoje, Mike Brown and George Kruis were on hand to unveil the new shirt.  The new kit identifies the heritage of the game, with the neckline feature taking inspiration ... read more

GlobalSportsJobs is pleased to announce a strategic partnership with specialist sports law firm Couchmans LLP. Recognised as the Who's Who Legal Law Firm of the Year (Sports) 2016, Couchmans LLP is widely regarded as the specialist sports law firm, providing legal and commercial advice to many of the biggest names in the sports industry and representing over 150 clients worldwide in the last 12 months alone. The new agreement sees GlobalSportsJobs and Couchmans bring legal insights to a ... read more

Coca-Cola, Nike and McDonald’s again have one foot on the podium as the potential big winners ahead of the 2016 Rio Olympics—but the competition for hearts and minds has intensified, ONSIDE’s latest leg of long-running sponsorship effectiveness intelligence shows. The same level of admiration among the Irish public for 2016 Olympics sponsorship pre-games has been uncovered by sponsorship consultants ONSIDE as found pre London 2012, with 3 in 10 showing positive recognition of what sponsors ... read more

Leading rugby brand, Canterbury, has unveiled its new ‘Since 1888’ lifestyle and fashion collection for Autumn/Winter, following on from the inaugural Spring/Summer range released earlier in the year. The latest collection takes inspiration from the jerseys worn during a momentous period in Lions history, which saw Scotland and Ireland decline to be involved in the tour of 1908 before returning to the fold and marking the historic moment in 1924 that the cumbersome title of the British Isles ... read more

Derby County announced today that Avon Tyres is the Rams’ back of shirt and shorts sponsor for the upcoming 2016/17 Sky Bet Championship season. The sponsorship agreement will see the Avon Tyres logo appear on the back of Derby’s first-team shirts and shorts for the entire campaign. Avon initially teamed up with the club in February of this year to become the Rams’ Official Tyre Partner, and due to the success of the partnership, they have opted to increase their involvement for the new ... read more

CSM, a global leader in the business of sport and entertainment, today announced a new partnership with US Club Soccer, a National Association member of the U.S. Soccer Federation fostering the growth and development of clubs in the United States. Through the acquisition of US Club Soccer’s long-time marketing and management partner, CSM will develop and operate programming for the organization’s 500,000+ members that aims to create the best possible development environment for players of all ... read more

Land Rover sponsors new Pony Club initiative aimed at grassroots riders The Land Rover Pony Club Regional Championships will take place in August and September The new partnership further cements Land Rover’s long term commitment to equestrian sport Land Rover is delighted to announce it is to become title sponsor of a brand new Pony Club competition aimed at grassroots riders. The Land Rover Pony Club Regional Championships 2016, which are open to all Pony Club members between the ... read more

UEFA Euro 2016 might be over but our UEFA People campaign is still very much alive. GlobalSportsJobs is offering a once-in-a-lifetime chance for you to spend two nights in Trondheim, where you will get to shadow UEFA staff in a unique work experience opportunity and watch the 2016 UEFA Super Cup clash between Real Madrid and Sevilla. This exclusive prize is part of GlobalSportsJobs’ ground-breaking UEFA People campaign which is aimed at inspiring professionals from inside and outside the ... read more

Santander was today announced as the new title sponsor of LaLiga, forming a long-term strategic partnership between two Spanish success stories. The partnership, which runs until at least 2019 - with the option of an additional season, was announced at a news conference at Santander’s Madrid headquarters. It will see the league branded LaLiga Santander, while the Segunda Division will be now known as LaLiga 1l2l3, in a reference to Santander's current account of the same name. With the new ... read more

Two Circles, the data driven sports agency, staged its 4th Client Conference last week at the spectacular Sea Containers building overlooking the Thames from London’s South Bank. The Two Circles Client Conference has now become a major event on the sports marketing calendar. Over 50 sports governing bodies and rights holders, all Clients of Two Circles, heard in depth presentations and analysis looking in particular at the changing media landscape and the impact that data can have on driving ... read more

Swiss watchmaker TAG Heuer was today announced as the new Official Timekeeper and sponsor of LaLiga. LaLiga legends Raúl González and Fernando Sanz joined the President of LaLiga, Javier Tebas, and TAG Heuer Spain General Manager, Blanca Panzano at a special event to celebrate the new deal, held at the iconic Teatro Real in Madrid. The agreement means Tag Heuer is now the Official Timekeeper of the three most important football leagues in the world: LaLiga, the Premier League and the ... read more

Global sport and entertainment agency makes senior executive appointment to fuel U.S. growth strategy Respected industry leader’s addition further sign of CSM’s continued commitment to North American market CSM, the global sport and entertainment agency, announced today it has appointed senior industry leader Jeff Shifrin as CEO of its North America business, in a major signal to the market of its long-term commitment to the region. The U.S. in particular is a strategic priority for CSM’s ... read more

The European Tour is delighted to announce that Nathan Homer, Head of Global Sponsorship & Partnerships at Barclays Plc and formerly a senior leader at Procter & Gamble, will take up the post of Chief Commercial & Marketing Officer effective Thursday September 1, 2016. He will utilise his extensive experience of working with global brands to identify and maximise the European Tour’s commercial opportunities around the world, overseeing the Tour’s continued growth in new and ... read more

Nike renews partnership for the new season Today, Tuesday July 5th, the presentation of the partnership renovation between LaLiga and Nike, as its global sponsor, took place at the headquarters of LaLiga. At the same time, the official ball for the 2016/2017 season was presented. Javier Tebas, the President of LaLiga, along with Adolfo Bara, General Director of Sales and Marketing, and Albert Baronet, Nike´s Marketing Director for the South of Europe, were in charge of presenting the ... read more

Chilean wine brand, Anakena, of the Accolade Wines portfolio, has announced a partnership with Davis Cup winner and ATP world number one doubles player, Jamie Murray OBE. This further endorses Anakena’s support of British Tennis and their existing sponsorship of the Lawn Tennis Association. Murray has signed a two-year partnership with Anakena, to become their brand ambassador. Jamie Murray, Anakena Wines Ambassador, said: “I’m delighted to be aligned with Anakena wines, and to be supporting ... read more

Title sponsor Aberdeen Asset Management and official sponsor Ballantine’s Scotch whisky have bolstered the charitable fundraising at the 2016 Scottish Open by signing up for the Birdies for Good initiative. CLIC Sargent, the Official Charity of the Aberdeen Asset Management Scottish Open, will significantly benefit from the Birdies for Good scheme, with 100 per cent of the money raised being donated to the UK’s leading cancer charity for children and young people. Every birdie, eagle, ... read more

Strava, the social network for cyclists and runners, has released a Women’s UK Cycling Research Report, based on survey analysis of over 5,000 active female cyclists in the UK.  The survey illustrates the motivations, influences, buying attitudes and barriers to entry. Globally, Strava members currently upload 6 million activities per week, on average 5.3 activities every second. The average speed per ride is 19.8 km/h (12.3 mph) with an average distance of 34 km (21.1 miles) per ride, ... read more