News

Fuse Sport + Entertainment, part of the Omnicom Media Group, has been appointed by Nissan to work on the global car manufacturer’s exciting new sponsorship of the UEFA Champions League and UEFA Super ... read more

PHAR has partnered with Indonesian tech firm Domikado to deliver the 2014 Football Legends Tour in Indonesia, which will culminate with the World Cup Legends vs Indonesia All Star game at the Gelora ... read more

London, 2 June 2014: Space is leading the music strategy and activation for Desperados, the original premium packaged tequila-flavoured lager brand from HEINEKEN, targeting a media-savvy, 18-30, ... read more

The European Tour is delighted to announce today that the Mercy Hospital Foundation in Cork has been named as Official Charity to the 2014 Irish Open to be played at Fota Island Resort in Co. Cork ... read more

Havas Sports & Entertainment (HS&E), the brand engagement network of the Havas Group, is pleased to announce the appointment of Carmen Fernández de Alarcón as the new CEO of Havas Sports & ... read more

Sussex and England all-rounder Chris Jordan was today officially unveiled as brand ambassador for Octopus Investments, proud sponsor of the Birmingham Bears and Surrey T20 sides. The partnership with ... read more

AVIVA PREMIERSHIP Rugby has achieved a massive 40% rise in television audiences, it was confirmed today. The top flight of English club rugby - in its first season on BT Sport - recorded an average ... read more

Fuse Sport + Entertainment, part of the Omnicom Media Group, has appointed Naomi Hall as Senior Account Director. The agency, which last month won the Sponsorship Agency of the Year title at the UK ... read more

At a recent meeting The European Tour Board confirmed a decision to carry out a full review of their strategy. The Strategic Planning Programme is being led by a steering committee comprising ... read more

BMW and The European Tour today announced a four-year extension to their current partnership through to the end of the 2018 season. The agreement not only covers the German car manufacturer’s ... read more

Two Circles, the data-driven sports agency that specialises in driving commercial growth for sports rights holders, has won the highly coveted Agency of the Year title, sponsored by Colouration, at ... read more

Engagement agency, Limelight Sports, is set to re-launch Home Run this summer with Fitness First signing as the title partner of the innovative commuter running experience. Fitness First Home Run, ... read more

PHAR Partnerships is pleased to announce the expansion of its Insight division with two new appointments. Marcus Treacy has joined as an Account Director, following spells as an Operations Consulting ... read more

Fuse Sport + Entertainment, part of the Omnicom Media Group, has been appointed by Royal London, the UK’s largest mutual life and pensions company, to handle the activation of Royal London’s one-day ... read more

The European Challenge Tour will once again be growing golf around the world when the inaugural Azerbaijan Open Challenge marks the first professional golf tournament held in the country, which lies ... read more

Slingshot Sponsorship announces that Alex Howells will be joining its London office as an Account Director to head up the agency’s new sport division, as it seeks to drive its ‘creative ... read more