News

The Agency Tops Three Key RECMA reports in the region MediaCom has been recognised as the leading media agency network across EMEA by RECMA, the independent research organisation charged with assessing global media network performance, both qualitatively and quantitatively. MediaCom is the first agency to top all three of RECMA’s key reports simultaneously across EMEA; the Qualitative Network Diagnostics Report, which takes into account 19 key qualitative metrics including client loyalty, ... read more

2nd edition of Industry Awards announced for Belgium The Belgian Sponsorship Awards are back for their second year following the outstanding success of the first edition held in January this year. The ceremony on January 14th 2016 at Hotel Le Plaza in Brussels will once again be a unique platform to showcase the best arts, societal, music or sports sponsorships in Belgium. Last year’s Awards were won by AB Inbev, for their Jupiler case Road to Rio. The case then went on to represent ... read more

Snozone, the indoor Snowsports destination and unique training ground for skiing and snowboarding has announced the appointment of Slingshot Sponsorship as its commercial partner to recruit fresh, like-minded brand partners across events, sponsorship and hospitality. Slingshot Sponsorship will work with Snozone to evolve their commercial strategy reflecting Snozone’s brand values and vision. Elena Kale, Snozone’s Group Commercial manager said: ‘We are delighted to have Slingshot on ... read more

MANSION GROUP ANNOUNCED AS MAIN SPONSOR FOR TWO PREMIER LEAGUE SIDES Global online gaming business, Mansion Group will be the Main Sponsors of Crystal Palace F.C. and AFC Bournemouth this season. Both partnerships were negotiated by sports marketing agency SportQuake, who specialise in creating and delivering world-leading two-way partnerships for rights-owners and brands. Mansion Group’s sponsorship of Crystal Palace was announced today as the club unveiled their record signing France ... read more

Global online gaming business, Mansion Group, have been confirmed as the Official Main Sponsor of Crystal Palace FC in a move that will see them working closely with the Premier League team, across a broad spectrum of commercial activities. Sagi Lahav, CEO of Mansion Group, said: “As a global business with the utmost respect for the English Premier league, we are thrilled with this exciting partnership. At Mansion we are proud to be working with a team whose hard work and determination has ... read more

Virgin Money Giving (VMG) has become an official partner of the world’s biggest duathon, London Duathlon which this year takes place on Sunday 20th September. The event, organised by Limelight Sports, started in 2005 and is a run-bike-run race offering athletes of all abilities the chance to race through the stunning surroundings of London’s Richmond Park. London Duathlon continues to grow and has blossomed into an extremely popular event selling out in both 2014 and 2015 reaching a record high ... read more

brandmeetsbrand is delighted to announce that we are working with Make a Donation, the only UK fundraising & crowd-funding site where 100% of your donation goes to the charity. Did you know that all other sites (including JustGiving) charge up to 6.3% in fees? Make a Donation are passionate about fee-free fundraising and don't charge charities any commission or fees. They even pay all the bank transaction charges for charities, something that no other fundraising site does. This means ... read more

The Mission Marketing Group launches a new Sports and Entertainment Agency in partnership with industry experts which will “out think, out wit and out play the competition" Three sponsorship and events specialists, including previous managing director of WSM Communications, Chris O'Donoghue, have launched Mongoose, a new sports and entertainment Agency. Primarily focused on brand-led marketing and sponsorship campaigns, Mongoose will source, negotiate and manage customised sponsorship and ... read more

Ahead of their debut season in the Premier League, AFC Bournemouth have unveiled international online gaming business Mansion Group as their official shirt sponsor. The move will see the Mansion Group feature on the front of the much anticipated Cherries’ home, away and third kit, as well as training wear. Alongside shirt sponsorship, the partnership will see the two brands working closely together on a range of commercial projects and mutually beneficial marketing activities. These ... read more

Becomes most-awarded global media agency network at this year's competition MediaCom has captured six Media Lions at the 2015 Cannes International Festival of Creativity, making it the top performer among all global media agency networks. In total, the agency walked away with two silver and two bronze trophies as lead agency, with additional silver and bronze wins as credited media agency partner. The celebrated work spans multiple geographic markets and a diverse set of clients. Campaigns ... read more

Canterbury and England Rugby today put the launch of the England Rugby World Cup shirt in the hands of their most committed supporters, giving them the exclusive chance to reveal the shirt before anybody else on Monday 6th July. For the first time ever, committed fans of the England Rugby team will exclusively reveal the shirt Stuart Lancaster’s men will wear on the hallowed Twickenham turf as the nation prepares to get behind the rose during the 2015 Rugby World Cup. Open to all, England ... read more

SportQuake is focussing on growing market China and has launched a new website www.sportquake.com, which is available in Mandarin for the first time, to service growing demand from clients in the region. Chinese President Xi Jinping’s football reform plan, which has made winning hosting rights for a FIFA World Cup a national ambition, will ensure football grows in commercial and cultural importance in the world’s most populous nation. SportQuake’s presence in Asia includes Mandarin ... read more

Van leasing company Vanarama.co.uk has enjoyed record commercial results thanks to its sponsorship of the top tier of non-league English football, a partnership created by London based sports marketing agency SportQuake. Vanarama has successfully placed football at the core of its marketing strategy since becoming title sponsor of the National League, formerly known as the Football Conference, for the 2014-15 season. Vanarama accelerated ahead of its competition with an 85% surge in ... read more

Canterbury today offered England Rugby fans the chance to secure a very special backstage pass to the official England Rugby World Cup Shirt Launch at Twickenham by pre-ordering the greatest shirt ‘never seen’. Whilst the design of the shirt remains a closely guarded secret, every fan who demonstrates their commitment by purchasing the shirt ahead of the launch will be entered into a draw to attend the official shirt unveiling event. The day at Twickenham Stadium will see the committed ... read more

Rio de Janeiro, 5th June 2015:  Havas Sports & Entertainment, the brand engagement network of the Havas Group, is bringing one of tennis’ most renowned competitions to Brazil for the first edition of Roland-Garros in the City, a five-day series of special events celebrating the best of tennis that takes place at Copacabana beach in Rio de Janeiro from the 3rd to the 7th of June. At Roland-Garros in the City,the general public will be able to experience the French Open (also known as ... read more

Hasbro UK will this weekend kick off the UK & Ireland MONOPOLY National Championships, a nationwide search for a Champion to represent the UK & Ireland at the MONOPOLY World Championships in Macau, China, in September. Fuse Sport + Entertainment, part of the Omnicom Media Group, has worked with Hasbro UK to develop a touring MONOPOLY Bus, which will travel the UK and Ireland hosting 12 preliminary rounds, in search of 24 lucky winners who will attend the UK & Ireland MONOPOLY ... read more

European Sponsorship Association (ESA) partner SPORTO has issued its fifth international magazine, bringing in-depth reading about marketing, sponsorship and digital communication in sport. LINK to the news SPORTO is a regional and international platform for professional networking and knowledge sharing. The SPORTO Magazine is an integral part of the SPORTO Conference, the leading event in marketing and sponsorship in sport in South Eastern Europe. This year, for the 12th year in a row, ... read more

brandmeetsbrand is thrilled to announce our latest client, Fig. Find Invest Grow (Fig) is a venture capital group providing a pragmatic new approach to supporting and investing in high-growth early-stage companies. brandmeetsbrand will be working with FIG to secure corporate sponsors for their ESSA scheme. The Enterprising Student Society Accreditation (ESSA) aims to reward the enterprising activity of those students that are running societies. The project works with 92% of universities ... read more

Middlesex CCC is delighted to announce MSC Nutrition as its new nutrition partner for the 2015 season. The company, who have developed cutting-edge and innovative products, and work with a number of prestigious clients, including Scottish Rugby, will provide Middlesex CCC players with all of their nutritional products and support throughout the year. The partnership, brokered by brandmeetsbrand, will see Middlesex CCC players using MSC Nutrition products and official water bottles. The MSC ... read more

Last night Canary Wharf was transformed into an arena for a high-energy Italian Team Pursuit cycling race - Royal Bank of Canada V Series.  A total of 20 corporate teams, each made up of eight riders and representing 38 companies, competed against each other around a 1km circuit on closed roads, providing a fantastic spectacle in a truly unique venue. Team Royal Bikers of Canada (a team from Royal Bank of Canada) triumphed over Pure Sports Medicine in wet and windy conditions. At the finals ... read more

Agency wins 3 gold, 4 silver and 4 bronze awards MediaCom has picked up a cabinet of trophies at the 2015 Global Festival of Media Awards, including three gold, four silver and four bronze awards. The Global Festival of Media Awards recognise excellence in media thinking around the world and celebrate the most innovative and effective work. At the ceremony in Rome, Italy, MediaCom won gold awards for its work on Dell and Babyshop, silver for its work on Queensland Government and P&G ... read more

MediaCom Worldwide has named Misha Sher as its new Head of Sport, with a brief to expand the agency’s sports advisory capabilities and fully integrating the division into the agency’s new Content + Connections positioning, where the best output for clients comes from efficiently leveraging content across an entire system of channels, including sport. Sher will ensure clients across the network have access to the market leading insight and most relevant sports properties to complement their ... read more

Next Wednesday & Thursday sees the BT Centre in London host a veritable who’s who of sporting industry greats as they gather for the Telegraph Business of Sport Conference. The Telegraph Business of Sport conference, taking place at the BT Centre in London on 13th and 14th May, is a major gathering of key figures from the sporting world who will be providing first hand insights into major industry success stories. Speakers will demonstrate how they have maximised the impact of sporting ... read more

The Rugby Players’ Association (RPA) today confirmed the nominees for the LV= Young Player of the Year Award 2015 as voted for by Aviva Premiership players based on performances in domestic rugby this season. To qualify for the LV= Young Player of the Year Award players must have been 23 or under as of 1st September 2014. The winner will be announced in front of a host of stars from the world of rugby at The RPA Players’ Awards 2015, to be held at Battersea Evolution, London on Wednesday ... read more

WeAreFearless, a new breed of engagement agency launches today. Specializing in brand partnerships, experiences and storytelling, WeAreFearless will be the first agency in its field to integrate ‘consumer neuroscience’ at the heart of its strategic approach. It’s founded by Garry Dods, a 20 year veteran at Mars and Octagon, the world’s largest sponsorship consultancy and Jonathan Owen, CEO of Energy Marketing Group, one of the UK’s leading brand experience agencies. Commenting on the ... read more